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1. BEST PRACTICE: Corporate hospitality

   for hospitality is increasingly on generating quantifiable returns from the investment. Cook at Unmissable, ...

   a12admin a12 - 01/07/2006 - 00:00

2. DIGITAL MARKETING: Exploiting the web 2.0 boom

   throwing up exciting opportunities for companies to connect with audiences that can afford to invest money ...

   a12admin a12 - 06/06/2008 - 00:00

3. DIGITAL MARKETING: Podcasting- Listen carefully

   investment. It might, for instance, focus on R&D, talk about customer satisfaction metrics, or conduct ...

   a12admin a12 - 03/10/2007 - 00:00

4. ADVERTISING: Publish and be damned

   is one such company, and has invested heavily in various forms of online media, including its Kellysearch ...

   a12admin a12 - 26/03/2005 - 00:00

5. DATA FOCUS: Avoiding data decay

   of the brand. More effective targeted communications should also to have a better return on investment. Cons: ...

   a12admin a12 - 29/03/2006 - 00:00

6. BRANDING: Branding for SMEs

   from whom the SME is trying to attract investment, those with whom it's forming joint alliances ...

   a12admin a12 - 14/12/2004 - 00:00

7. FEATURE: Summer loving

   and able to invest some creativity and imagination. Last year, Aon Corporation – provider of risk ...

   a12admin a12 - 09/07/2007 - 00:00

8. BEST PRACTICE: Ensuring ROI on recruitment

   Page Marketing, says: “We're entering a phase of economic growth and people are investing ...

   a12admin a12 - 07/11/2004 - 00:00

9. PROFILE: Chris Hinds- Head of Marcoms, Brother

   on another horse in the same race. I think it's best to give them the investment [the channel partners] ...

   a12admin a12 - 06/09/2005 - 00:00

10. Outdoor advertising: Are you looking at me?

    there's a good chance you saw business ads for O2, HP or the inward investment scheme Yorkshire Forward, ...

    a12admin a12 - 27/03/2005 - 00:00

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