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  1. Thinking of starting a B2B podcast? Ask these three questions first

    podcasts, then maybe think about something the length of a bus ride. Or maybe you’re addressing a subject ... get creative with the premise, the length, the guest list, the tone. The trick is, start with a goal ...

    David McGuire - 20/10/2021 - 09:34

  2. Agile marketing can be your enabler of opportunity

    of attention to catch a prospect and convert it into a sale is getting smaller, all while the length ...

    Steven Cozens - 12/10/2021 - 10:45

  3. Tips for flexible working: Adapting to the return to the office

    Should the length of the meeting be amended? Another solution might be to make everyone on the same page, ... to consider looking at behaviours at meetings. Should they structure them differently? Should the length ...

    Kavita Singh - 25/05/2021 - 10:26

  4. B2B marketing: Why it’s all about a B2i experience

    The volume of leads, length of the sales process and time spent on your website are always going ...

    Paul Stoddart - 05/05/2021 - 11:48

  5. Top 3 tips for selecting and managing your specialist agency

    such as selecting images for features, how they’re hyperlinking content, and if they’re matching the length ...

    Kavita Singh - 07/05/2021 - 12:12

  6. 3 easy ways to help your B2B content cut through the noise

    up. Don’t patronise your reader, of course. I’ve written at length here on B2B Marketing about how ...

    David McGuire - 21/04/2021 - 14:52

  7. What’s the secret of successful B2B tech marketing in 2021?

    because anyone who has been in tech or any form of B2B marketing for any length of time will know ...

    Joel Harrison - 06/03/2021 - 16:11

  8. From Zoom fatigue to broadcast nirvana: a B2B marketers guide to virtual events

    length to a webinar – usually 90 minutes – but the tighter content focus and higher production values ... and pain points. Such events are similar length to a webinar – usually 90 minutes – but the tighter content ...

    Dan Roche - 23/02/2021 - 12:59

  9. HP, Intel and Movidiam create art-inspiring campaign about remote work

    but it worked really well, and it lasted well beyond the length.” The project saw a significant return ...

    Kavita Singh - 10/02/2021 - 14:12

  10. Subject line length does nothing for email success, research finds

    Email There's no correlation between the length of an email subject line and the success ... were avoiding personal and emotional content to keep the length short. The analysis focused on data ... with us There's no correlation between the length of an email subject line and the success of its ...

    Molly Raycraft - 28/09/2017 - 10:47

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