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1. 11 words to delete from your B2B copy

   a (grudging) pass. Leverage (as a verb) Like “utilise” but worse, because it’s trying even harder to show off.  ...

   David McGuire - 18/11/2021 - 16:34

2. Ignite London 2021 Session: What is First-Party Data & Why is it Critical to Successful Demand Gen in 2021?

   the power of leveraging first-party data at the campaign level Watch this session to learn about ...

   Jack Mann - 05/07/2021 - 12:08

3. News: durhamlane and Cyance launch new report

   Leveraging technology providing accurate and localised intent data signals is a way to achieve this.” To view ...

   Anonymous (not verified) - 29/09/2021 - 11:44

4. Approaching a new CMO role: An interview with Eric Schou

   successful. The same applies in other areas of marketing too, and we should leverage as much of the data ...

   Anonymous (not verified) - 26/10/2021 - 11:28

5. No-code martech in practice – insights from a vendor

   martech can supercharge your marketing efforts Your role as a citizen creator How to leverage the best ... results for your organisation and teams How to leverage no code on your most important asset – the website ...

   Jack Mann - 25/03/2021 - 11:22

6. Reshape Your Business to Meet the New Digital Age with Digital Transformation!

   you are leveraging digital transformation strategies in your enterprise. Most importantly, educate ...

   Jack Mann - 13/07/2021 - 14:12

7. What role can marketing play in improving customer experience?

   organisations are leveraging to optimise CX. The metrics your peers are utilising to measure CX. Just how ...

   Jack Mann - 17/06/2021 - 15:33

8. 8 marketers share their B2B marketing predictions for the rest of 2021

   understand the need to centralise all data across marketing, sales, and service and how to leverage a central ... and service and how to leverage a central customer data asset within their marketing programmes and channels, ...

   Kavita Singh - 11/08/2021 - 09:47 - 1 comment

9. Decoding intent data- reality or myth?

   revenue team to leverage even the subtlest buying signals from your prospects. Imagine being the first one ... can be leveraged, as it recognises the prospects who are conducting research online, on websites you ... in the application." Jason Gladu, President, Avani Media Business areas that can leverage intent data Let us decode how ...

   Satish Sadasivan - 05/05/2021 - 11:10 - 2 comments

10. Six B2B industries that should be leveraging marketing automation

    Digital General B2B marketing Marketing automation Professional development Master- Data Strategy, Insight & Intelligence It goes without saying that marketing automation software can benefit a range of businesses across a multitude of industries from ...

    Tom Ryan - 14/12/2021 - 08:58

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