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recognition. Hosted by Joel Harrison and Sarah Casswell, the evening took place in the stunning Grade II listed ... engagement initiative’ and the Grand Prix. The full list of Gold winners are: Best multichannel campaign. ...
David Rowlands - 01/12/2021 - 16:29
analysing the top 300 companies from the Forbes Global 2000 list using proprietary methodology, ... on their sites. 40% do not list their corporate values anywhere on their website and roughly 20% do not reference ...
David Rowlands - 30/11/2021 - 16:21
Purpose-based brand strategy is too big for any one function to tackle alone. To create a consistent narrative, ...
Leeya Hendricks - 26/11/2021 - 09:41
in the name of remaining consistent across your list. Type of fields: Once more, consistency is the name ... to building out your data foundation, you need to focus on “that all important area we consistently hear: team ... alignment.” Taking collaborative steps when developing your target account list “Before you start thinking ...
David Rowlands - 10/11/2021 - 10:57
they are not consistently relevant enough…on serving a customer’s most relevant needs in the moment.” ABM continues to ride ...
David Rowlands - 19/11/2021 - 10:26
the essentialness for CMOs to be, among a growing list of other things, customer-centric. Given the fact ...
Sue Mizera - 19/11/2021 - 09:34
and phrases you can stop using right now OK, enough preamble. You’re here for a list of words you should ... a word that occurs in one place only: B2B product sheets. Specifically, in the list of features, when ...
David McGuire - 18/11/2021 - 16:34
clients even being aware that you’re doing it. Other parts of your business actively do this consistently ...
John Allen - 17/11/2021 - 08:39
are consistent as we move into the question of “how urgent is it to fix your problem.” Once more, quantified ... contained a personalised video email somewhere in the middle of the list. “Neuroscience shows the honest ...
David Rowlands - 16/11/2021 - 09:39
controls, will ensure agencies consistently adhere to the brand, tone-of-voice and style guidelines when ...
Kieron McCann - 10/11/2021 - 14:59