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  1. Elevation Awards case study: How Just Global won Gold for ‘Best lead generation or nurturing campaign’ for 'Turn data into doing’ for Splunk

    and sensibilities were placed front and center to build a successful relationship between prospects and brand. ...

    David Rowlands - 14/06/2022 - 11:36

  2. Elevation Awards case study: How Iris Worldwide won Gold for ‘Best product launch campaign’ for ‘ShopSafe’ for PayPal

    Centered around the iconic QR-code, ‘ShopSafe’ launched PayPal’s new innovative touch-free payments ...

    David Rowlands - 14/06/2022 - 11:26

  3. Martech Awards case study: How Kaltura won Gold for ‘Digital or hybrid event platform of the year’

    platform empowers organisations of all sizes to easily and independently create, manage, and scale fully ... multi-track events, organisations utilise Kaltura to build, manage and scale the event that is right ... and attendees) and additional experience components and add-ons (hybrid capabilities, event management services, ...

    David Rowlands - 07/07/2022 - 15:01

  4. Martech Awards case study: How Jabmo won Gold for ‘Best use of Martech for sales enablement’ for ‘Extending a helping hand with data driven marketing and sales enablement: A case study with First Onsite’ by Jabmo

    and immediately knew it was the ideal solution for First Onsite’s specific needs. Jabmo’s platform and managed ... management element involved. For the ABM programme to be truly effective, First Onsite knew that its sales ... account sales managers, which are personalised based on their portfolio:  Real-time surge alerts: ...

    David Rowlands - 08/07/2022 - 15:25

  5. What you missed at Ignite London

    beyond being the experts” Jonathan Turner, managing partner, Merkle Catherine Alexander concluded ... marketing manager, Adobe Customer insight Propolis ’ CX Hive Expert Barbara Stewart kicked things off ...

    David Rowlands - 13/07/2022 - 09:32

  6. How bad data in your CRM may be exposing you to a competitive ambush

    data in your CRM requires rep training and ongoing enforcement by sales management.  You can make ...

    Willem Maas - 14/07/2022 - 15:54

  7. Martech Awards case study: How 6sense won Gold for ‘ABM platform of the year’

    in a new era of B2B platforms that will fundamentally transform the way companies create, manage ... of B2B platforms that will fundamentally transform the way companies create, manage, and convert pipeline ...

    David Rowlands - 07/07/2022 - 12:21

  8. Five features B2B companies should look for in a marketing automation software

    helps marketing and sales teams better manage and win leads. I’ve been working in the marketing ... most common demographics and traits. For example, a grade ‘A’ prospect could be the managing director ... industry. A grade ‘B’ prospect may then be the managing director or founder of a UK-based business ...

    Tom Ryan - 27/06/2022 - 16:15

  9. News: The Martech Awards winners

    Campaigns Martech Campaign management The Martech Awards honours those leading the way in the martech from ...

    David Rowlands - 08/07/2022 - 09:05

  10. Martech Awards case study: How Integrate won Gold for ‘Martech vendor of the year’

    strategies.  About Integrate In 2019, Integrate made two acquisitions – an event lead management and an ABM ... management capabilities and universal mobile app to enable B2B marketers to deliver more buyer-driven ...

    David Rowlands - 07/07/2022 - 12:59

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