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ANALYSIS: A new era for the DMA?
structure. Mike Lordan will manage the day-to-day operations of the DMA, and focus on improving member ...
a12admin a12 - 13/07/2009 - 00:00
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ROUND TABLE: Mail matters
to be a degree of education for the foot soldiers the account managers because sometimes data ... to get into the detail, it comes back to sophisticated customer database management. If you've got ... in recycling paper than using managed forests, where they plant a new tree for each one cut down. SC: ...
a12admin a12 - 19/12/2005 - 00:00
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BEST PRACTICE: Nurturing customer individuality
that new suppliers, such as Rocketseed, have started to emerge to provide services to help companies manage ...
a12admin a12 - 31/01/2008 - 00:00
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SOCIAL MEDIA: Discovering social media
Zeinab Lenton, digital content manager at Sage. "If they choose to be in the Twitter space, ...
a12admin a12 - 02/06/2009 - 00:00
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ANALYSIS: Ganging up on Google
surprisingly comfortable about. How long Google manages to maintain this profile as the benign despot ...
a12admin a12 - 07/06/2008 - 00:00
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Professional publishing gets down to business
and confidence of readers: for example, 72 per cent of business managers look forward to reading ...
a12admin a12 - 19/12/2006 - 00:00
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CUSTOMER INSIGHT: SME legislation
I only see the bits I have to be told about. Our HR manager spends more and more time ploughing through ...
a12admin a12 - 02/01/2008 - 00:00
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CAMPAIGN NEWS: Rebrand of the month: Real World Group
as an expert agent of change. Liz Bradbury, LRDL's managing director, led the project to update ...
a12admin a12 - 09/07/2007 - 00:00
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CRM ANALYSIS: Volcanic ash cloud- Plane inconvenient
minutes," points out Susanna Simpson, founder and managing director at Limelight PR. Stephen Hobday, head ...
a12admin a12 - 01/06/2010 - 00:00
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TECHNOLOGY: Webinars
into their customer relationship management (CRM) systems. Sharan predicts that the emergence of virtual tradeshows ...
a12admin a12 - 14/05/2008 - 00:00