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1. TECHNOLOGY: Virtual exhibitions

   Delwiche, founder and CEO of Elastic Collision, speaking at the Virtual Worlds Management industry forecast ...

   a12admin a12 - 17/04/2008 - 00:00

2. DIGITAL MARKETING: Blogging

   of conversation. "Branding is now about managing complexity. The ways and speed with which information ...

   a12admin a12 - 18/11/2008 - 00:00

3. ADVERTISING: An enduring medium

   something out of the 50s. Tim: I can hear the Pan-am marketing manager saying "make the logo ...

   a12admin a12 - 12/11/2007 - 00:00

4. BEST PRACTICE: Making sustainability sustainable

   operations and theirs- a joint waste management program, perhaps- that can position both you and your ...

   a12admin a12 - 15/10/2007 - 00:00

5. Do geo-demographics have a role in B2B?

   in preceding months, I hope I've managed to drive through the message that useful data is scant in B2B! ...

   a12admin a12 - 20/08/2005 - 00:00

6. Outdoor advertising: Are you looking at me?

   Trav-o-lator at Bank tube station. Sally Frost, HP's enterprise marketing communications manager ... it decided to advertise alongside the M4. Donna Murray, marketing communications manager at DHL, comments, ...

   a12admin a12 - 27/03/2005 - 00:00

7. Recognise the client!

   to communicate process and always calls you back. He manages his team to get the best out of his partners. We ...

   a12admin a12 - 29/03/2006 - 00:00

8. BEST PRACTICE: Translating offline brands online

   manager at ATMAd, which prints messages on cash machine receipts, says focusing on the key points ...

   a12admin a12 - 04/03/2010 - 00:00

9. DEMAND GENERATION ANALYSIS: B2B brands use online video to engage audiences

   and video case studies," says Ward. Mads Holmen, international account manager at branded content ...

   a12admin a12 - 13/07/2009 - 00:00

10. Attention to detail

    The structure of most business databases makes it problematic to identify the owner managed small businesses. ...

    a12admin a12 - 25/06/2005 - 00:00

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