Search found 6162 items
- management center
DIGITAL MARKETING: Podcasting- Listen carefully
this is not a problem. People will not mind registering, which enriches your contact management system ...
a12admin a12 - 03/10/2007 - 00:00
INTERNATIONAL MARKETING: Swapping backpacks for briefcases
to target client organisations and its marketing and brand managers, agencies, national and marketing media, ...
a12admin a12 - 30/08/2007 - 00:00
SEARCH MARKETING: Pay-per-call
of detailed tracking available from PPCall and PPClick, call centre managers can clearly see the cost of each ...
a12admin a12 - 20/08/2006 - 00:00
BEST PRACTICE: Adding the value to research
another functional area: marketing; strategic planning; human resources; risk management; corporate ...
a12admin a12 - 30/10/2004 - 00:00
BROADCAST: TV time?
David Perry, brand, comms & planning manager for enterprise at Vodafone, explains, "We wanted ...
a12admin a12 - 26/01/2007 - 00:00
Outdoor advertising: Digital revolution goes underground
The company will manage advertising on all LU stations as well as the Victoria Coach station for the next ...
a12admin a12 - 02/07/2006 - 00:00
BEST PRACTICE: Corporate hospitality
changed greatly since its heyday in the 1980s. Heather Westgate, managing director of marcoms agency TDA, ...
a12admin a12 - 01/07/2006 - 00:00
BEST PRACTICE: Measure for measure
of transactional data to ensure visibility on campaign outcomes to the senior management team; data referencing can ...
a12admin a12 - 27/11/2006 - 00:00
PR: Join the press gang
the list is whittled down to a more manageable one or two, commit yourself to these publications. Read them ...
a12admin a12 - 20/09/2005 - 00:00
SEARCH MARKETING: Understanding the basics
with sponsored search. "You can't just set it up and leave. We have people who manage campaigns ...
a12admin a12 - 10/03/2006 - 00:00