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- marketing campaigns
and digital across all of our products Work on a wide-range of projects including events marketing campaigns ... is adaptable and has strong organisational skills. Reporting into the Head of Marketing, you will be given ... about us: Established in 2004, B2B Marketing is the leading global resource for B2B marketers. Our ...
Jennie Barrick - 01/12/2022 - 08:37
Moving Mount Rushmore: How to convince your management of your brilliant idea (Part two)
Creative General B2B marketing Marketing department Strategy Master- Brand & Content Strategy ... consider what’s going on in their minds. E.g., As a marketer, you may come with ‘baggage.’ Not everywhere, ... not in every company or on every management team, but marketing, especially B2B marketing, can come with legacy ...
Sue Mizera - 15/12/2022 - 08:40
Marketing team motivation: How marketing leaders can run a happy ship in a sea of uncertainty
Master- Strategy & Evolution Teams and resourcing Marketing team sentiment has shifted ... dramatically in the last six months, and as a result marketing leaders have to embrace new tactics ... recent Propolis marketing leaders roundtable It’s a disappointing inevitability that economic headwinds ...
Joel Harrison - 14/12/2022 - 10:59
How to get the best return on your marketing budget
Content marketing Download this now In uncertain times, we are all more careful with our money. ... When financial growth slows, there is a tendency for brands to pull back on marketing spend. Whilst ... marketing budgets are tightened, sales targets are often stretched, which means finding ways to deliver more ...
Jerusa Calliste - 13/12/2022 - 18:47
Senior marketing researcher
to best understand the reason you would like to join B2B Marketing and to better highlight transferable ... skills Senior Market Researcher Location: London, EC1 Salary: £32-40k DoE A bit about us: B2B Marketing ... started life in 2004 as a magazine for business-to-business marketers, keeping them up to date ...
Jennie Barrick - 01/12/2022 - 09:19
Moving Mount Rushmore: How to convince your management of your brilliant idea (Part one)
Creative Customer experience General B2B marketing Marketing department Master- Brand & ... for brilliance. Part one. So, marketer, you have this terrific, game-changing idea that in 2023, your business ... own data, you’ve read your journals and market research. You are sure this is the direction to take ...
Sue Mizera - 08/12/2022 - 10:09
Feb 23 roundtable interest
For inspiration and insights from fellow marketing leaders into getting your ESG right, register your interest now ... to convince sceptical stakeholders to invest How to credibly build ESG into your marketing activities What you ... senior marketing leaders. These events are a unique opportunity to focus on a crucial strategic topic, ...
scotty - 12/12/2022 - 13:00
7 Pillars of Successful Demand Generation
Sales and marketing alignment 23 Is your current approach driving the right results? If you’re ... how to: Fuel your demand gen engine Measure, analyze and optimize your campaigns Leverage ... KPIs for driving performance Level up your demand gen campaigns today….... Inbox Insight ...
Jerusa Calliste - 23/11/2022 - 10:02
How Quarry won two Golds at the Elevation Awards for their work with ZS Associates
marketing, this campaign was the gold standard” Lynda Dupont-Blackshaw, global marketing director, Crowe ... Content marketing Creative Customer experience General B2B marketing Professional development ... Quarry. Quarry and ZS worked together to create a stand-out campaign to bring their story to life. ...
Jerusa Calliste - 22/11/2022 - 17:07
News: Capgemini acquires 23red to boost its sustainability and purpose-driven creative brand design capabilities in the UK
General B2B marketing Marketing department Master- Strategy & Evolution Leaders Innovation ... that specialises in developing brands and campaigns that change behaviour for the better and have a positive impact ... This is particularly pertinent for public information, societal and charity communication campaigns. 23red’s capacity ...
David Rowlands - 22/11/2022 - 11:07