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1. News: Adverity and IAS collaborate on reporting API to improve marketing effectiveness and ROI

   to integrate IAS media quality measurements into their wider reporting, providing them with the transparency ... access to IAS data will bring peace of mind around where ads are appearing, and allow reporting ...

   David Rowlands - 27/04/2022 - 17:07

2. Elevation Awards case study: How MerkleB2B won Gold for ‘Best use of direct mail for ‘‘Roundel. Story in a box’ for Roundel

   Creativity Marketing and media professionals, who we’d usually reach in the office, were stuck ... that was in and of itself a high-end unboxing experience, Merkle could quite literally tie the media to the message. ... out media solutions to intercept consumers online. Covid-19 caused a breakdown in traditional ...

   David Rowlands - 14/06/2022 - 09:33

3. bcm agency

   Communications Social Media Services Industrial, Manufacturing, Engineering Pharmaceuticals Property ...

   Daniela fernandes - 30/06/2022 - 15:19

4. What makes a successful customer experience map? Four tips for customer-centric businesses

   and social media analytics to get a clearer picture of where your customers may be having positive ...

   Kerrie Malone - 11/07/2022 - 09:03

5. Elevation Awards case study: How Stein IAS won Gold for most commercially successful campaign for their work ‘Big data: Breaking down the buzz’ for Trelleborg Marine and Infrastructure

   owners, port operators, marine consultants and contractors. Media, channels or techniques used Year one ... media, social media, performance media, email marketing and earned media channels. The campaign ... by analyzing paid trade media, social media, performance media, email marketing and earned media results. ...

   David Rowlands - 14/06/2022 - 11:03

6. Elevation Awards case study: How Gravity Global won five Gold awards for ‘Profit hunter: A force with nature’ for Embraer

   or technologies. Best use of social media or influencer marketing. Best corporate decision-maker-targeted campaign. ... social casts, social media, thought leadership content, PR, email marketing and web experiences.  Gravity ... by maximizing media opportunities across paid, owned and earned on a smaller budget than previous years.  Drive ...

   David Rowlands - 14/06/2022 - 09:49

7. Martech Awards case study: How Kaltura won Gold for ‘Digital or hybrid event platform of the year’

   institutions, and media and telecom companies across the globe, including a robust events platform. From global ...

   David Rowlands - 07/07/2022 - 15:01

8. Attracting the next generation into the B2B world

   the benefit of being on the right social media channels and giving their honest feedback. What we noticed when ...

   Michelle Wells - 04/07/2022 - 12:02

9. Elevation Awards case study: How DISQO won Gold for ‘Best use of content marketing’ for ‘DISQO foundation series’

   be accomplished through cookies and major social media platform silos. The series illuminated new tools available ... the problem. Media, channels or techniques used  Marketing a new product that is special because of its ... Sales- sales distribution and outbound prospecting.  Social Media- DISQO’s social channels. Professional ...

   David Rowlands - 14/06/2022 - 10:03

10. Martech Awards case study: How Integrate won Gold for ‘Martech vendor of the year’

    content syndication capabilities to enable B2B marketers to better utilize their media partners and drive ...

    David Rowlands - 07/07/2022 - 12:59

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