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  1. Put Your Data to Work

    of their competitors. It is crucial to remember, however, that without high quality, cleansed and managed data, ... is cleansed, an enterprise can conduct accurate analysis to gain a clear perspective of operations. Consider ... you need to ensure the processes involved with cleansing such data are in place. Data can stem from ...

    Devanshi Garg - 30/08/2013 - 20:31

  2. Forecasting the future?

    doing all sorts of crazy things of late. First we had an unseasonably mild November, which was quickly ...

    Victoria Clarke - 07/02/2013 - 16:05

  3. Whitepaper: Five ways to data-charge your marketing

    to make a demonstrable impact? From data cleansing to identifying top clients, this whitepaper from ...

    Oliver Matejka - 04/08/2015 - 11:36

  4. Malvertising: What it is and what marketers can do to prevent it

    very worst, advertising is rarely more than mildly irritating. But what if the omnipresent power ...

    Neal Thoms - 07/06/2019 - 15:01 - 1 comment

  5. DATA NEWS: Read takes suppression to the masses

    to help SMEs transform their direct marketing activity via a new online data suppression and cleansing ... offers market leading data cleansing functionality, as well as other data hygiene functionality ... through, to either cleanse or suppress records. This will make lists more accurate and more effective, ...

    a12admin a12 - 07/06/2008 - 00:00

  6. Poor customer data costing organisations 6% of annual revenue

    of businesses have no formal process in place for cleansing data, with 19% not validating data at the point ...

    Oliver Matejka - 12/12/2016 - 10:10

  7. Should marketers be scared by Facebook's 'dislike' button?

    it will go for dislikes – a mild digital shrug of the shoulders at most. More important is rather than ...

    Matt Simpson - 22/09/2015 - 09:36

  8. How to: Implement data governance

    is responsible for what. Reviewing and approving business rules for data cleansing. After undertaking your ... will be cleansed. It’s also useful to include these data cleansing rules in your data glossary for ease of future ...

    Jessica McGreal - 28/10/2014 - 13:01

  9. Time, and social media, waits for no man

    exploring Twitter and Xing, for example. It’s the same sense of slight disorientation – even mild unease ...

    Joel Harrison - 08/02/2011 - 00:00

  10. 7 Popular B2B Businesses of 2015

    in their industry this year. 1. Ecommerce Warehouses The world of ecommerce is booming, to put it mildly. You don’t ...

    Barry Saunders - 17/05/2015 - 18:22

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