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  1. How to get rid of dead leads on your database?

    database cleanup services that can help: Data Cleansing / Data Scrubbing Tech Target defines ...

    Jayden Chu - 25/04/2016 - 10:02

  2. The comeback of direct mail

    something out. Gemma advises making sure you cleanse your data a stage further before you send it out. ...

    Molly Raycraft - 23/07/2019 - 14:32

  3. Aim for Better Opportunities with these IT Lead Generation Boosters

    improves conversion rates. Make effective use of auto-dialers and regularly cleanse your database ...

    Barbara Hoover - 07/04/2015 - 15:17

  4. CASE STUDY: Nationwide Media Group and Infogroup UK

    the process of data cleansing all the information to take out duplicate and incorrect data, cleaning up ... they also cleansed and improved our current databases.  The results speak for themselves, we had a huge ...

    a12admin a12 - 01/07/2009 - 00:00

  5. APPOINTMENTS: Equifax appoints Bennett to lead sales

    whether it is data cleansing, enhancement, analytics or customer/campaign management. Developments need ...

    a12admin a12 - 26/02/2009 - 00:00

  6. Send Emails at Weekends! Plus Nine Other Tips for Smart Targeting

    be – and are now investing more in cleansing data than they are in lead nurturing and lead scoring. 9. Embrace ...

    Sylvia Jensen - 21/02/2014 - 11:57

  7. DATA NEWS: Royal Mail takes on B2B data specialists

    out initial data audits for companies, before cleansing and enhancing databases and issuing profiling ...

    a12admin a12 - 06/04/2009 - 00:00

  8. CASE STUDY: New business generation campaign by Market Makers for ADP Dealer Services

    objectives were twofold. The first phase involved researching, cleansing and refining ADP's prospect ... Initial messaging was tailored according to the scoring criteria defined in the data cleansing process ...

    a12admin a12 - 15/01/2011 - 00:00

  9. HOW TO: Plan and implement a CRM project

    to weigh the value of the data against the amount of work that will be required to cleanse and merge ... of Phase 1 is complete. 7. Data Cleansing After the data has been consolidated into the front office ... used the data cleansing stage is critical to starting the implementation with a valid data set. Taking ...

    a12admin a12 - 05/03/2010 - 00:00

  10. Where Retail Meets Email

    but fundamental steps to consider: Data cleansing It’s vital to ensure communications are delivered to the right ...

    Richard Wright - 14/03/2011 - 17:22

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