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  1. HOW TO: Use marketing leads to create demand and revenue

    the cost to cleanse a contact record before it enters your marketing database is less than £1; the cost ...

    Jason Taylor - 25/10/2011 - 10:24

  2. Strong processes unlock marketing automation benefits

    gets loaded, how the data gets cleansed and how suppressions are run. Having a comprehensive ...

    Chris Ronald, H... - 24/10/2013 - 10:09

  3. DATA FOCUS: Avoiding data decay

    main approaches and access their relative advantages and disadvantages. 1. Cleansing data using ... at Datactics comments: “Although not often possible, cleansing is most useful as close to the origin ... applications How it works: Specialist cleansing applications typically work by matching data and comparing ...

    a12admin a12 - 29/03/2006 - 00:00

  4. The Telemarketing Company

    Square Brighton BN1 2FH United Kingdom Appointment Setting Business Development Data Cleansing Demand ...

    Anonymous (not verified) - 16/02/2011 - 16:08

  5. BEST PRACTICE: Address to impress

    or change of contact name. Regular cleansing, maintenance and updating of international address databases ... volume address data needs to be validated or cleansed, as well as whether this is done at the point ...

    a12admin a12 - 30/06/2008 - 00:00

  6. Vanquishing Data Decay

    be regularly cleansed, screened and de-duplicated against all available and relevant reference files before ...

    David Green - 12/03/2014 - 14:49

  7. CRM- where to begin?

    (like a CRM software package) that can support the cleansing, building and maintenance of the data ...

    Duncan Wood - 06/04/2011 - 13:08

  8. How to: Turn dissatisfied customers into brand advocates

    financial transactional data. 2. Connect the dots Once your internal data has been thoroughly cleansed then, ...

    Alex Clarke - 03/01/2017 - 10:47

  9. Royal Mail launches data and creative B2B services

    out initial data audits for companies, before cleansing and enhancing databases and issuing profiling ...

    a12admin a12 - 15/04/2009 - 00:00

  10. Data Lists Are for Life, Not Just for Campaigns

    Is it complete? Is it fit-for-purpose? Is it sufficient? When is the next data cleanse due?   Learn how to deep ...

    Julie Knight - 12/06/2014 - 13:31

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