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  1. 10 lessons learned after 10 years of modern selling

    become used to the Amazon-style seamless B2C buying experience. To be a successful modern selling ...

    Pieterjan Bouten - 13/01/2022 - 09:50

  2. How to break down data silos and become the data-driven marketer you need to be

    to the next level Cloud-based martech: the centrepiece of the modern marketing tech stack “The data cloud’s ...

    Daniela fernandes - 18/01/2022 - 10:42

  3. Improving CX with revenue enablement

    such as ABM. So, what can we do: Most organisations need to modernize their business and revenue operations ...

    Adam Mincham - 10/01/2022 - 09:12

  4. twogether on winning Gold for ‘Best use of direct mail’

    personalised customer gifting world is a hot area of growth.” As Minaz maintains, modern direct mail doesn’t ...

    David Rowlands - 21/12/2021 - 15:26

  5. News: New hires in B2B

    Morgan as former CMO for the Wealth Management division. “Dipti is a modern, client-centric marketer ...

    David Rowlands - 21/12/2021 - 09:09

  6. Five predictions on data changes to future-proof your 2022

    modern channels like SmartTVs and wearable technology. Finally, I predict that the increased use ... digital content and channels, not truly appreciating the buying stage or digital journey of the modern B2B ...

    Jon Clarke - 20/12/2021 - 12:01

  7. Five ways your marketing team can stand-out in your business

    in person post-Covid. The modern marketer needs strategic alignment, a powerhouse of an automation platform ...

    Abhi Morjaria - 24/11/2021 - 08:56

  8. News: Dun & Bradstreet announces that it has signed definitive agreements to acquire Eyeota and Netwise to expand its revenue technology leadership position

    target audiences online. Knowing the modern marketer needs to create a robust strategy to influence ...

    David Rowlands - 05/11/2021 - 12:23 - 1 comment

  9. 5 things you need to know about the future of CX

    of the modern marketing organisation, from data to tech to people. Adobe’s 2021 Digital Trends research ...

    David Rowlands - 04/10/2021 - 15:35

  10. Marketing process improvement isn’t just for the tough times

    if you are the CMO? Most modern marketing departments have more processes than I have fingers. One ...

    Steven Cozens - 29/09/2021 - 09:55

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