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  1. The Great Resignation: How to reduce marketing staff churn and future-proof your team for 2022

    this is becoming increasingly normal? I genuinely think it will depend on what sort of world we are living in next ...

    David Rowlands - 17/12/2021 - 15:04

  2. Motivational marketing: Same-old-same-old or B2B marketing 2.0? (Compendium)

    empowers customers’ self-motivation and self-determination.  The new normal:  All developments, programs ...

    Sue Mizera - 19/11/2021 - 09:34

  3. 11 words to delete from your B2B copy

    normal-sounding verbs that actually only exist in B2B marketing include: enable, empower, and optimise.) ... normal in the world of B2B – which is why nobody questions it. But that’s also why it’s an opportunity.  ...

    David McGuire - 18/11/2021 - 16:34

  4. Seven ways B2B brands can utilise user-generated content to boost marketing effectiveness

    marketplace. 7. Case studies Where the narrative and the production of case studies normally exist in-house, ...

    John Allen - 17/11/2021 - 08:39

  5. Motivational marketing: Same old, same old or or B2B marketing 2.0? (Part 3)

    simultaneously empowers customers’ self-motivation and self-determination.  The new normal: All developments, ...

    Sue Mizera - 13/10/2021 - 09:49

  6. 5 things you need to know about the future of CX

    on just brands or products,” says Chris Sanderson, founder of The Future Laboratory. “We start to see ...

    David Rowlands - 04/10/2021 - 15:35

  7. Expanding your live experiences

    to go digital. And now, as we emerge into a new world, virtual-first is becoming the new normal ...

    Francesca Davis - 27/09/2021 - 14:50

  8. What do hybrid events actually look like in the future?

    normal’, there is a lot of talk around 'hybrid events'. So, what do these events look like ... Check out Propolis today! As we shift into a ' new new normal’, there is a lot of talk around ...

    Kavita Singh - 19/08/2021 - 10:42

  9. How to lead score like a boss

    results, so instead, just think about scoring them as you normally would within your model. You can always ...

    David Rowlands - 17/09/2021 - 15:40

  10. How will hybrid happen? 3 ideas B2B marketers can consider for a 2021 event.

    as we all navigate the new normal. For marketers, the challenge is to regain the serendipity ... Hybrid is the 2021 buzzword in the B2B events sector as we all navigate the new normal. For marketers, ...

    François Floribert - 12/07/2021 - 15:08

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