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1. Data from digital marketing teams plays a crucial role in driving the bottom line for business

   Despite this, marketers are missing out on a huge opportunity sitting right under their noses- data from ... personalised experiences and identify opportunities to upsell or cross-sell. But marketers are also becoming ...

   Susan McKay - 12/09/2022 - 08:36

2. News: Expandi achieves asset purchase of Cyance

   if there's new innovation and growth in the market, it becomes an attractive acquisition opportunity ...

   David Rowlands - 13/09/2022 - 08:44

3. How to unlock green growth

   business opportunities for companies across value chains. Change is a constant, and in an evolving ...

   Anonymous (not verified) - 16/09/2022 - 11:16

4. News: Richard O’Connor promoted to CEO of B2B Marketing

   all our expectations, truly embracing the market, our team and opportunity in hand. He is a true ...

   David Rowlands - 30/08/2022 - 15:36

5. How marketers can achieve personalisation without third-party data

   sales when they’re at the end of the buying process. This customer behaviour represents an opportunity ...

   Adam Greco - 05/09/2022 - 16:24

6. Events are the catalyst to your customer journey: An interview with JR Sherman

   that this was a commonplace view. As he outlines, events have historically been seen as a ‘nice to have’ – an opportunity ...

   David Rowlands - 08/09/2022 - 09:34

7. Forget everything you (think you) know about ABM

   that market to focus on the best opportunities; develops a brand position to attract that segment; designs ... opportunity for marketers to invest in their own career. I’m really looking forward to hearing from Andrew ...

   David Rowlands - 18/08/2022 - 15:17

8. The importance of brand personality in B2B – and how to find yours

   an organisation’s personality  – which also can offer fantastic team building opportunities by combining creativity, ...

   Sue Mizera - 25/08/2022 - 14:16

9. Under the hood of Amex’s success with small businesses

   in our history where the car’s stopped. We have an opportunity to not just do what we have to do ... with and how they work in the mix. In a similar vein, Clayton discusses the opportunity for functional ... opportunities to improve account-based marketing at Amex. “It becomes really fun the smaller the target audience ...

   David Rowlands - 10/08/2022 - 10:13

10. Propolis- Download US Brochure

    an agency, we’d still love to chat with you about partnership opportunities for your business to sit ...

    scotty - 21/07/2022 - 14:04

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