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1. How to choose the right inbound marketing software- for the right reasons

   strategies for: social media marketing campaigns; SEO (Search Engine Optimization); paid advertising ...

   John Hughes - 17/05/2021 - 15:06 - 1 comment

2. Awards case study: Adobe and Fenergo win ‘Best use of marketing automation’

   website, to ensure every interaction with its audience was optimal and resonated. The martech solution ...

   David Rowlands - 24/03/2021 - 10:46

3. The ‘buy now, plan later’ approach to martech is killing progress: Why it’s time to stop and think about how your martech is stacking up

   to the mMartech stack ensures that spending across the whole marketing budget is optimally invested. Marketing has ... where the optimal solution can be selected for each business process. However, the reality ...

   Kavita Singh - 11/05/2020 - 10:55

4. How classic marketing practice links directly to classic behaviour theory

   which, if satisfied, allow optimal human functioning and growth:  Competence: we seek to control outcomes ... intrinsic needs which, if satisfied, allow optimal human functioning and growth:  Competence: we seek ...

   Sue Mizera - 07/12/2020 - 13:42

5. Make the most out of 2021 with the latest marketing trends

   increase efficacy and give us all optimism that 2021 and beyond can be brighter than 2020. Partnerships ...

   Mercè Cozens - 02/02/2021 - 10:52

6. Ignite USA 2020: How your tech stack can produce ROI

   to optimize, scale and automate those engagements, as well as connect ROI to your marketing efforts. ...

   Jack Mann - 19/05/2020 - 14:55

7. 12 predictions B2B marketers are making for 2021

   TCS "Storytelling will be about optimism and winning- We will need to pivot from resilience ... to hope, optimism and winning in 2021. Providing insights and solutions to our colleagues, customers, ...

   Kavita Singh - 21/12/2020 - 10:49

8. Customer service hindered by technology struggles

   the right technology to provide optimal service, research has found.  Business executives cited inadequate ... optimal service, research has found. Business executives cited inadequate technology as the main reason ...

   Kavita Singh - 09/10/2019 - 15:39

9. ‘Where There’s Asana, There’s a Way’

   to that. The second being that optimism that we can do this, and that is the most inspiring thing – seeing ...

   Kavita Singh - 21/10/2020 - 10:40

10. Ignite USA 2020 session: ABM for Enterprise

    Optimizing your internal (and external) ABM team structure Orchestrating hyper-targeted ABM campaigns Getting ...

    Jack Mann - 27/05/2020 - 09:03

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