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Cracking the leadership code
achieve it? It shouldn’t just be a number, a percentage, or a RAG status – any means of measuring success ...
Jenny Hughes - 03/07/2018 - 10:46
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Infographic: Top 15 trends for 2015 revealed
them in order of percentage increase throughout the year. Next on the list in the ‘internet of things’ ...
Jessica McGreal - 19/12/2014 - 17:29
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Awards case study: How Tinmasters achieved its two-year rebrand campaign in three months
drive to reduce the revenue percentage coming from its major client without reducing the volume from ...
Rebecca Ley - 22/11/2018 - 16:41
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Awards case study: How CACI created £1.6m in sales pipeline by encouraging prospects to walk in the shoes of young offenders
percentage of the market and creating excellent demand for the sales team. Brand awareness Our initial Blog ...
Paul Snell - 28/11/2019 - 16:23
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Can direct mail still deliver in a digital world?
without looking at them – just as you can always expect a certain percentage of emails to go unopened. ...
Kerrie Malone - 30/08/2018 - 10:08
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25 PPC Terms Every Marketing Leader Should Know
is the percentage of users that take action on the landing page they have clicked through to from the PPC ad ... – for instance, the percentage of users that place an order or call for a quotation. CPC. Cost per click (CPC) ... PPC metric measures the percentage of users who click on an ad per the number of impressions the ad ...
Brad Shorr - 24/03/2015 - 12:58
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The way we work
Department of Labor. Among marketers and their professional services peers, that percentage is even higher, ...
Charlotte Woolard - 11/10/2016 - 23:38 - 1 comment
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Are you playing with the right B2B marketing toys?
for our companies. The only question for marketers is what percentage of time, energy and budget should ... never forget Brandy – it’s just a question of what percentage of attention do we give to each in order ...
Brian Macreadie - 16/07/2018 - 14:33
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More than half of video views now on mobile
For publishers, the highest percentages of pre-roll impressions in Q2 were on computers (50.4%), followed ...
Tequia Burt - 22/09/2016 - 00:04
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And marketing’s NEW magic number is…. 5.4?!
This referred to the percentage of the B2B purchase process that takes place before the buyer makes contact ...
Joel Harrison - 19/11/2015 - 15:50