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  1. Beyond the press release: exploring the power of modern PR

    on their performance and engagement- and make sure you respond quickly to online discussions wherever appropriate. ... be able to access regular reporting on the performance of every asset; to apply test-and-learn principles ... rethinking.  Access to your PR performance data may even give you the confidence to be a little bolder ...

    Emma Crofts - 23/07/2021 - 14:19

  2. News: xiQ named as a ‘Cool Vendor in Technology Marketing 2021’ by Gartner

    strategy officer.” Back in April, xiQ was declared the Top Performer in Account-Based Web & Content ... Performer in Account-Based Web & Content Experiences and in Sales Intelligence categories from G2. ...

    Kavita Singh - 20/07/2021 - 14:27

  3. 3 ways you can improve your employee engagement

    General B2B marketing When it comes to your employees, better engagement means better performance ... that psychologically safe teams perform better because they feel like they’re in a space where they can make mistakes. ... & resourcing hive! When it comes to your employees, better engagement means better performance ...

    Kavita Singh - 08/04/2021 - 14:23 - 1 comment

  4. Insights from the UK’s highest performing agencies

    Rowlands spoke with a handful of this year’s highest performing agencies, seeking to understand how ... they performed so well, what challenges they foresee this year, and more. Each year, the UK Agencies Benchmarking ... performance marketing and campaigns to promote Pardot services. This has helped the agency to bring in more ...

    David Rowlands - 24/03/2021 - 16:40

  5. 6 crucial KPIs to measure in B2B marketing

    performance indicators to help navigate the complexities faced by the modern B2B marketer. Data, what’s ... at data, strategy and 6 key performance indicators to help navigate the complexities faced by the modern ...

    Mercè Cozens - 06/04/2021 - 13:25

  6. What’s the difference between content aggregation versus content curation and content writing?

    Always be mindful of performance, you’ll probably be doing this more than once. So ask about what’s ...

    Kavita Singh - 22/07/2021 - 10:42

  7. How to write a B2B marketing email that works

    Adestra subject line reports always seemed to say that very short and very long performed best ...

    David McGuire - 21/07/2021 - 15:37

  8. eBook: The 30 Greatest Lead Generation Tips, Tricks & Ideas

    the best lead-generating content What drives killer landing page performance How to create offers ...

    Jack Mann - 13/07/2021 - 12:41

  9. 7 inbound marketing tools in B2B marketing you should be using in 2021

    pipeline on a dashboard. You’ll be able to always keep track of your sales team with individual performance ... with both the ability to look at historical Google performance of individual keywords, as well as daily ... with individual performance tracking. Unlike most platforms, you can enjoy unlimited data, unlimited users and up ...

    Kavita Singh - 15/07/2021 - 11:29

  10. Customer success executive

    performance whilst supporting marketing as a critical part of modern business. With a reach of more than ...

    Jennie Barrick - 12/07/2021 - 14:13


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