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  1. Round table discussion: The future of tech marketing: What’s impacting growth and revenue for 2022 and beyond?

    Round table discussion: The future of tech marketing: What’s impacting growth and revenue for 2022 ... and beyond? Thursday, March 3, 2022- 10:00am Zoom virtual session We’d like to personally invite you to join ... tech-marketing strategies and tactics will drive the most scalable, long-term revenue and growth for your ...

    Cliff_1 Guy - 02/12/2021 - 11:33

  2. How chatbots can enhance your ABM strategy

    ABM Customer insight Digital General B2B marketing Websites Master- Growth Customer success It’s ... for personalizing the buying experience. An account-based approach that mimics and simulates human conversations via ... themselves — without talking to a single person.  Chatbot software comes in a variety of “styles” ...

    Justin McDonald - 19/01/2022 - 09:16

  3. News: B2B Marketing appoints new managing director, Richard O’Connor

    been so vibrant and so central to growth. With a rapidly growing marketing community at the heart ...

    David Rowlands - 26/01/2022 - 10:41

  4. Our new MD outlines his vision for the future of B2B Marketing and Propolis

    of attending Martechopia in person in March and then continuing the dialogue with experts and peers within ...

    David Rowlands - 26/01/2022 - 10:48

  5. Why increased customer privacy provides an opportunity for marketers

    to ‘protect mail activity’, the experience for them may get muddled down into something less personal, giving ... for a more personal experience- it’s a two-way deal. Want to learn more valuable insight from industry ...

    Sam Holding - 26/01/2022 - 10:07

  6. Simon Daniels on the MOPs dos and don’t for 2022

    virtually and in-person, in London. Book your tickets today to hear more from Simon and other martech ...

    David Rowlands - 25/01/2022 - 08:55

  7. How to bridge the sales and marketing alignment gap – once and for all

    be a priority for any business leader looking to generate growth. Of course, it’s easier said than done. ... revenue growth and long-term brand development and ensure both teams are clear on what the sales ... with technology By 2025, 75% of the highest growth companies in the world will deploy a revenue operations ...

    John Cheney - 17/01/2022 - 10:01

  8. News: 6sense announces $200 million Series E round, increasing valuation to $5.2 billion

    delivered on this promise and the market has spoken. Our growth continues to outpace every competitor in our ... teams achieve predictable revenue growth. The 6sense platform analyzes data and behaviors to uncover ... in this area and continues to help us accelerate our growth by pushing the boundaries of innovation ...

    David Rowlands - 20/01/2022 - 14:46

  9. What’s in store for B2B marketing in 2022?

    General B2B marketing Professional development Master- Strategy & Evolution Personal ... change, and very uneven economic growth – at country level and by industry. Winners: technology especially ... Marketing agencies and media organisations will invest in more proprietary tech, with aggressive MnA growth ...

    David Rowlands - 07/01/2022 - 15:27

  10. Practical magic: Cooking up a potion for success for your ABM programme

    ABM Customer insight General B2B marketing Master- Growth Sales enablement Strategy Customer ... know” in order to show your personal commitment to the account’s success and gain sales trust. Step 2: ... to be there and when, it’s good to think about it in two key elements—what expertise the person brings, and what role ...

    David Rowlands - 07/01/2022 - 09:03

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