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  1. The account-centric enterprise: ABM’s evolution is predicated on thinking differently, both inwards-facing and outwards-looking

    mutually-valuable relationships with people. The time for talk and theory is over. We possess the tools, insights, ...

    Clive Armitage - 22/06/2022 - 15:10

  2. News: Nine in ten business leaders say customers are now digital first, according to Adobe Digital Trends Report

    Those businesses who possess robust first-party data strategies are reaping the rewards, with 70% of UK ...

    David Rowlands - 02/02/2022 - 16:54

  3. News: Untapped opportunity to gain competitive edge by unlocking full creative potential, reveals Adobe research

    conditions to succeed. The research shows that creatives possess a range of options to best suit ...

    David Rowlands - 25/01/2022 - 12:33

  4. The top 5 soft skills for every manager to have in their toolkit

    that every B2B leader needs to possess, but what about the softer skills and personality traits? We asked ...

    Cara Brennan Al... - 19/08/2021 - 16:21

  5. News: Dun & Bradstreet announces that it has signed definitive agreements to acquire Eyeota and Netwise to expand its revenue technology leadership position

    omni-channel marketing around the world. While the expansive digital world possesses a lot of opportunity ...

    David Rowlands - 05/11/2021 - 12:23 - 1 comment

  6. Challenging times for marketing leaders

    an area that feels the heat. But what skills do marketing leaders possess? The answer is varied ... a different set of skills that not all marketers possess or hold to varying degrees. Why B2B marketing leaders ...

    Mercè Cozens - 16/11/2020 - 10:08

  7. Propolis 2

    moment. Each hive has its own expert moderator, possessing extensive knowledge in that specific topic ...

    scotty - 08/01/2021 - 17:15

  8. Clone of Propolis Homepage

    moment. Each hive has its own expert moderator, possessing extensive knowledge in that specific topic ...

    scotty - 14/01/2021 - 17:55

  9. Is interviewing customers a lost art? It needn’t be. It shouldn’t be.

    possessive; they know what customers want, but rarely why.) Today, data more and more fill in many gaps ... their customers already, what’s the need? (Our experience here: sales forces are highly possessive; they know what ...

    Sue Mizera - 26/10/2020 - 10:45

  10. Infographic: B2B facts of the month

    including: marketing possessing more influence than sales in the buying process, the most in-demand digital ...

    Alex Clarke - 01/06/2016 - 12:23

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