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  1. The importance of brand and the critical role it has on the bottom line: My highlights from the B2B Ignite USA 2022 conference

    can't connect on an emotional level with the pain, your customer is feeling you're in the wrong ...

    David Hayes - 16/06/2022 - 11:45

  2. Ignite USA: How to build a brilliant B2B brand from the inside out

    It can be easy to outsource finding the truth. But that wasn’t going to cut it for Erin. “We feel pretty ... and interests,” Emily adds. “I don’t think anyone should feel like they’re in competition. It’s all about ...

    David Rowlands - 26/05/2022 - 11:54

  3. Elevation Awards case study: How Stein IAS won Gold for ‘Best employee engagement program’ for ‘Lean for your Life!’

    the feel of its family business roots.  Stein IAS people come from all over the world, from many different ...

    David Rowlands - 14/06/2022 - 12:23

  4. Elevation Awards case study: How Agent3 won Gold for ‘Best multichannel campaign’ for their campaign 'The closer twins’ for Change Wholesale

    Closer: “We feel you”.  This was truly an integrated, multichannel campaign designed to take the audience ...

    David Rowlands - 13/06/2022 - 16:00

  5. Elevation Awards case study: How the Mx Group won Gold for ‘B2B communications agency of the year’ for ‘The Mx Group: Better Relationships, Better Results’

    they can feel empowered in their roles and be better collaborators.  BIPOC employee headcount increased ...

    David Rowlands - 14/06/2022 - 12:33

  6. What you missed at Ignite USA

    you can’t connect on an emotional level with the pain your customers are feeling, you’re in the wrong ...

    David Rowlands - 10/06/2022 - 10:46

  7. Elevation Awards case study: How DISQO won Gold for ‘Best use of content marketing’ for ‘DISQO foundation series’

    and the geekiness of the methodologies with visuals that made the deep analytics of the papers feel more accessible ...

    David Rowlands - 14/06/2022 - 10:03

  8. Education, consistency and patience: The keys to retaining your customers

    feel a little unnatural to slow down and really examine what we’re currently doing.  In her book, ...

    Rebecca Grimes - 06/06/2022 - 10:22

  9. There’s never been a better time to recommit to your vision and mission

    and concise? Do people feel energised when they hear or say them? The impact of great vision and mission ... statements The right vision and mission doesn’t just feel good—they offer real, immediate value ...

    Stephanie Copel... - 16/05/2022 - 09:06

  10. How to create an employee advocacy programme and your nail social content

    of trust. It makes you stand out. When you feel connected to an individual, you start to develop trust ...

    David Rowlands - 01/06/2022 - 10:32


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