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1. BEST PRACTICE: The rough guide to cross-border branding

   across all cultures. If you develop your preferred route in splendid isolation you will have so much ...

   a12admin a12 - 22/09/2005 - 00:00

2. BEST PRACTICE: Business gifts

   Sensitivity towards the preferences and possible religious beliefs of the recipients is also very important. ...

   a12admin a12 - 30/08/2007 - 00:00

3. B2B: Bullish 2 Ballsy?

   impact of the Corporate Telephone Preference Service (CTPS).   Response rates: There are few clear ...

   a12admin a12 - 30/08/2007 - 00:00

4. NEWS ANALYSIS: Forward thinking for 2012

   opt-in preferences. Overall, we also see that brands will continue to dig deeper into the sources of data ...

   Anonymous (not verified) - 05/01/2012 - 11:11

5. BEST PRACTICE: Before you send...

   individual's specific purchase history, enquiries or preferences. Don't fall foul of legislation Without ...

   a12admin a12 - 22/09/2005 - 00:00

6. TECHNOLOGY: Planning campaign management

   to stay ahead. Build trust. Buyers of intangible services prefer to buy from suppliers they trust. Ensure ...

   a12admin a12 - 19/09/2006 - 00:00

7. DATA FOCUS: List brokers- data navigators

   the services of a list broker is not the only way to target campaigns accurately. Companies may prefer ...

   a12admin a12 - 20/05/2006 - 00:00

8. Experiential marketing: Thinking outside the box

   people in seven cities across Europe the cost-per-contact was quite low." Others prefer to point out ...

   a12admin a12 - 20/05/2006 - 00:00

9. HOW TO: Avoid the trash

   Planet. "An interactive process, whereby receivers can manage their own preferences and opt ...

   a12admin a12 - 30/08/2007 - 00:00

10. BEST PRACTICE: Adding the value to research

    • Define your preferred timescale • Provide a budget range. 1 anonymous user How ...

    a12admin a12 - 30/10/2004 - 00:00

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