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1. ANALYSIS: World Cup marketing reaches fever pitch

   commercial sponsorship and product placement within its venue grounds in order to preserve the integrity ...

   a12admin a12 - 01/06/2010 - 00:00

2. SOCIAL MEDIA: Do you need an enterprise social media platform?

   Socialtext 360. Big price tag? So are enterprise social networks the sole preserve of big brands with deep ...

   Jason Taylor - 02/03/2012 - 16:16

3. HOW TO: Produce good social media content

   also get information from a new breed of journalist: the industry blogger. No longer the preserve ...

   a12admin a12 - 12/08/2009 - 00:00

4. DEMAND GENERATION: Does ‘big data’ mean better data?

   providers? For many years B2B data has been the preserve of providers like Experian and Dun & Bradstreet. ...

   Anonymous (not verified) - 01/03/2012 - 13:06

5. BEST PRACTICE: Fax marketing

   concerned with immediacy of offer than with preservation of brand imagery. If these companies are able ...

   a12admin a12 - 28/02/2007 - 00:00

6. DATA FOCUS: Avoiding data decay

   Suppression services avoid inappropriate mailings and so prevent waste, save money and preserve the good name ...

   a12admin a12 - 29/03/2006 - 00:00

7. BROADCAST: Digital revolution hits radio

   on preserving: trust and cost-effectiveness. Research points to radio as the most trusted medium- 84 per cents ...

   a12admin a12 - 28/02/2005 - 00:00

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