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  1. Christelle Fraysse on the importance of a solid CRM system

    source of truth, centred around the customer. They also provide sales professionals and marketers ...

    David Rowlands - 16/12/2021 - 12:19

  2. Jabmo

    Manufacturing, Engineering Pharmaceuticals Professional Services standard Europe ...

    Daniela fernandes - 13/12/2021 - 12:11

  3. Why it’s so important for your brand to flow throughout your entire company, and how to achieve this

    General B2B marketing Marketing department Professional development Master- Brand & Content ...

    David Rowlands - 10/12/2021 - 10:37

  4. The tautology of marketing operations job titles

    Creative General B2B marketing Marketing department Professional development Master- Teams, ...

    Simon Daniels - 03/12/2021 - 08:47

  5. The big lie of thought leadership in B2B

    in a B2B context is recommendation or referral from someone in the client’s professional network. ...

    Philip Trippenbach - 07/12/2021 - 09:12

  6. Annabel Rake on the importance of sustainability in marketing

    Customer experience Customer insight General B2B marketing Marketing department Professional ... the professional services space, it’s all about people-to-people interaction. There’s no more emotional human ...

    David Rowlands - 02/12/2021 - 08:50

  7. The B2B Marketing Awards 2021: Check out who won big

    Marketing department Professional development Master- Executions & Campaigns Performance management ...

    David Rowlands - 01/12/2021 - 16:29

  8. News: Annual study reveals rising stars in the marketing multiverse

    General B2B marketing Professional development Master- Data Strategy, Insight & Intelligence ...

    David Rowlands - 30/11/2021 - 16:21

  9. News: Hiscox launches card game to educate businesses about cyber security

    Digital Professional development Master- Data Strategy, Insight & Intelligence Skills ...

    David Rowlands - 30/11/2021 - 09:52

  10. Are the 2020s the Decade of the Great B2B Rebranding?

    they are human battles, the struggles of turf and ownership and professional ego.  Is there a more compelling ...

    Sue Mizera - 01/12/2021 - 10:47

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