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BEST PRACTICE: Internal marketing
to where the organisation is going and how it wants to progress towards that." She continues ...
a12admin a12 - 29/11/2006 - 00:00
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HOW TO: Choose the right agency
a PR appointment. Measure its progress, have appraisals every quarter and communicate constantly. You ...
a12admin a12 - 07/11/2004 - 00:00
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BRANDING: The life cyle of a brand
progressive thinking has become. Will the real brand please stand up? Identifying the brand is probably ...
a12admin a12 - 25/01/2006 - 00:00
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PROFILE: Lauren Flaherty- Head of Global Advertising, IBM
and progressive CEO will clearly benefit Flaherty in her task, but even they will not guarantee success. Might ...
a12admin a12 - 28/09/2006 - 00:00
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PROFILE: Peter Hambly- Director of Marketing & Communications, Carbon Trust
will become progressively easier to fight. Hambly adds with a smile: At home it is my kids who keep telling ...
a12admin a12 - 20/08/2006 - 00:00
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PROFILE: Douglas Greenwell- Marketing Director, Group 4 Securicor
in his progression in marketing, and could be employed to benefit the industry at a wider level. He ...
a12admin a12 - 28/02/2005 - 00:00
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PROFILE: Danielle Atkins- Head of Inward Investment, Cornwall Pure Business
to promote: confident, young, enthusiastic, sophisticated and progressive. Putting something back Cornwall ...
a12admin a12 - 27/01/2005 - 00:00
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PROFILE: Mark Allatt- Global Brand Director, Deloitte
the next 10 years, he engineered a gradual but steady progression from technology PR, to professional ...
a12admin a12 - 15/04/2007 - 00:00
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PROFILE: Jacqui Kean- Brand Marketing Director, The Economist
and an unworthy timid ignorance obstructing our progress.'" Although this statement has its origins ...
a12admin a12 - 30/05/2007 - 00:00
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PROFILE: Pamela Edmond- Marketing and Communications Manager, BOC International
felt her career could progress more quickly in the hands-on UK environment than academia-obsessed ...
a12admin a12 - 01/07/2006 - 00:00