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  1. 5 business concepts all B2B marketers should know

    Make sure you take all cybersecurity measures to ensure all customer data is protected and safe. ...

    Sam Bocetta - 02/03/2020 - 15:50

  2. British Airways fined £183 million by ICO for GDPR breach

    Data UK data protection regulator the Information Commissioner's Office (ICO) has hit British ... Airways with a £183.39 million fine for infringing the General Data Protection Regulation (GDPR). ... scrutiny from my office to check they have taken appropriate steps to protect fundamental privacy rights.” ...

    Rebecca Ley - 08/07/2019 - 10:33

  3. Motion is NOT substance: Even with great martech, your brand still needs TLC

    notes that while VPN providers offer a valuable service – keeping you protected while using public wifi ... Guardian-driven (protection), but there is surely room for other archetypes: a Magician, for channeling all ...

    Sue Mizera - 12/02/2020 - 15:21

  4. Rosemary Smith Award to recognise ‘responsible marketing’ initiatives

    Data The Data Protection Network has launched an award for a marketing team ... co-founded the data protection consultancy Opt-4 in 2004 and went on to create the DPN in 2014. Together, ... they created features, guides and analysis content to geared towards  data protection  practitioners. She died ...

    Kavita Singh - 18/09/2019 - 11:13

  5. Predictions for the B2B marketing industry in the 2020s

    and marketing will play a key role in promoting and protecting reputation.  Get Stacked 2020 Make sure ...

    Tom Pepper - 14/01/2020 - 12:38

  6. Awards case study: How Shred-it generated more than £1m in pipeline with its ABM lite campaign showing the art of destruction

    Shred-it Shred-it is one of the UK’s leading information security companies, providing data protection ... as the protection experts, Shred-it’s information destruction services ensure the security and integrity ... of their clients’ private information. With more than 25 years’ experience, they protect more than 500,000 global, ...

    Paul Snell - 28/11/2019 - 11:54

  7. The must-know Brexit checklist for marketers

    changes to data protection regulations 9 burning Brexit questions- answered! Having appointed our own ...

    minesh.mistry_354001 - 14/11/2019 - 15:04

  8. How to deal with a data subject access request under GDPR

    are employees storing the data; how is it protected and who has access to it?   Work with your nominated data ... protection officer (DPO) or privacy officer (PO) or the core data management and privacy team, to act ...

    Inés Rubio - 11/11/2019 - 15:38

  9. GDPR clinic: 5 frequently asked questions about the data protection regulation

    they protect and care for personal data will gain a competitive advantage. The onset of GDPR also offers ... marketer’s guide This free comprehensive guide explains what the General Data Protection Regulation (GDPR) ... is, how this incoming data protection law will affect your organisation, and the practical steps ...

    Paul Snell - 27/02/2018 - 09:46

  10. Awards case study: Read about Digital Radish's hyper-personalised ABM campaign with an ROI of 2567%

    that should be handled with care and protection. The DM concept contained mystery and personalisation, ...

    Kavita Singh - 28/11/2019 - 17:21

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