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1. ‘Primp My Brand:’ How to prepare your company for an M&A or an IPO (Part II)

   SME software provider becomes a staple of a Fortune 15 company The company in this case began ... as a European-based, small enterprise software provider, and evolved mightily in three branding and positioning waves ... as it did their SME customers’. The company fully understood that by providing ‘The Way to Grow,’ helping ...

   Sue Mizera - 09/03/2023 - 11:16

2. Simon Edward CMO video part 1 form

   Simon Edward. In this short, power-packed section, Simon provides 10 razor-sharp insights into how ...

   scotty - 21/02/2023 - 10:29

3. A new year, a new set of priorities: Tackling your 2023 budget

   the marketing industry and provides a degree of outlook and guidance for brands and marketers to help navigate ... journeys are well-thought-through with touchpoints that add value and provide an obvious next-step ...

   Oliver Budworth - 25/01/2023 - 14:36

4. Propolis marketing lead

   a print publisher into a Community Intelligence business. Community Intelligence means providing B2B ... strategy with our in-person conferences, awards, training and bespoke marketing services providing key ... the effectiveness of marketing programmes, providing market analysis and insights to senior management to assess key ...

   Jennie Barrick - 20/01/2023 - 14:41

5. Media and training marketing executive

   providers of conferences and training courses for the B2B marketing community, and you will be able to take ... resource for B2B marketers. Our mission is to provide marketers with fresh, fundamental information ...

   Jennie Barrick - 20/01/2023 - 14:33

6. Eight essentials for a successful global marketing rebrand

   to spend time refining the language you’re using, with local brand ambassadors providing insight ...

   Yasutaka Mizutani - 19/01/2023 - 12:35

7. Revenue operations manager

   publisher into a Community Intelligence business. Community Intelligence means providing B2B Marketers ... strategy with our in-person conferences, awards, training and bespoke marketing services providing key ... and management of third party Martech and data providers Negotiation and management of third-party contracts ...

   Jennie Barrick - 12/01/2023 - 15:20

8. Live reaction: Can ChatGPT write your B2B copy?

   to the five most important content formats for B2B marketing, and provide tips for how to use them ... marketing. They allow you to showcase your expertise and provide value to your target audience, whether ... to engage with your target audience in real-time and provide value through educational or informative ...

   David McGuire - 12/01/2023 - 14:34 - 1 comment

9. Moving Mount Rushmore: How to convince your management of your brilliant idea (Part two)

   not to do this project?” Conclusions There are never 100% guarantees, but learning to develop your ...

   Sue Mizera - 15/12/2022 - 08:40

10. Artios

    business. Our results are so consistent, we offer 200% ROI guaranteed. Search engines are algorithms. ...

    Jerusa Calliste - 21/11/2022 - 14:58

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