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  1. Partnering with your customers can be the answer to boosting your marketing impact

    will be a true win-win. In PVD’s case, they recognized that their customers were academic researchers who need ...

    Rod Griffith - 03/02/2022 - 08:49 - 1 comment

  2. The Neverending Customer Experience

    collect here will be used to manage your roundtable booking, and provide you with useful and relevant ... this roundtable and may contact you in the future with further, relevant information. For more information on how ...

    Daniela fernandes - 03/03/2022 - 13:36

  3. B2B tech marketing innovators event

    and relevant sources of B2B Marketing content. Your data will also be shared with Harvard who are sponsoring ... this roundtable and may contact you in the future with further, relevant information. For more information on how ...

    Daniela fernandes - 03/03/2022 - 14:24

  4. Event content producer

    Deliver commercially viable events based on in-depth market research relevant to the topic and audience. ...

    Jennie Barrick - 16/03/2022 - 14:00

  5. 16 essential quality checks for your B2B content

    Section C: Authority 7. Is there appropriate use of technical industry terms that are relevant ... version There are no doubt questions on our checklist that aren’t relevant to your brand’s content ...

    David McGuire - 25/03/2022 - 09:33

  6. Ignite London 2021 Session: What is First-Party Data & Why is it Critical to Successful Demand Gen in 2021?

    As privacy regulations evolve, marketers must rethink their plans for growth & acquisition and recognize ...

    Jack Mann - 05/07/2021 - 12:08

  7. Accelerate Prospect-Conversion using Customer-Intent Data

    the identification of relevant prosects are constantly refined. Imagine what you could do if you knew which companies ...

    Daniela fernandes - 15/02/2022 - 15:55

  8. Jon Moger on what it takes to make a successful global brand

    a balance between localisation (making the language culturally relevant to your audience) and literal, ...

    David Rowlands - 24/03/2022 - 15:04

  9. The tips and tricks you need for successful global content marketing

    the most relevant answer to your audience’s most pressing question, delivered at a time and in a format ... is to always take the customers’ view – what are they receiving, from whom, how relevant is it to them and what ... and at the translation/production point help ensure that content varies as little as possible to be as relevant as possible ...

    David Rowlands - 09/02/2022 - 15:02

  10. Much like comedy, good B2B marketing comes down to timing

    relevant information- a damning indictment of how B2B revenue generation activities are not resonating ... over quality. Marketers need to strip down their use of data to focus only on the most useful, relevant ... and of course, as we’ve ascertained, relevant content and messaging is key. Once you’ve collated your key data ...

    Jon Clarke - 24/01/2022 - 10:22


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