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  1. DIRECT MARKETING NEWS: The DMA commits to tough waste reduction targets

    Direct 15558 news/archive/direct-marketing-news-dma-commits-tough-waste-reduction ...

    Jason Taylor - 04/11/2011 - 17:38

  2. Awards case study: Find out who won for best employee engagement programme

    customers slashed budgets. Salary reductions came into force. DNV GL feared the worst. This isn’t the first ... measures were beginning to bite hard. Most employees had taken a reduction in salary and were ... Salary reductions came into force. DNV GL feared the worst. This isn’t the first time DNV GL has ...

    Kavita Singh - 26/11/2020 - 14:42

  3. How to identify and maximize sales enablement ROI

    the potential to improve sales performance but enhance businesses holistically, from cost reduction to messaging ...

    Jack Mann - 07/08/2020 - 14:16

  4. B2B events: No let up in fast & furious transformation

    not be underestimated – the reduction in carbon emissions since lockdown is around 7-8%, which is roughly the same ...

    Joel Harrison - 23/09/2020 - 09:55 - 1 comment

  5. B2B Marketing Leaders Round Table: Has your marketing budget suffered a blow?

    have seen more modest reductions of around 10%, but have struggled to execute their plans with some, ... of their half-two spend. Others have seen more modest reductions of around 10%, but have struggled to execute ...

    Maria Cameron - 21/08/2020 - 10:08 - 1 comment

  6. Marketing planning: Is it time to extend horizons past the fog of CV19?

    of reduction in budget and/or headcount… but most would also acknowledge that this has forced them to think ...

    Joel Harrison - 06/09/2020 - 14:47

  7. Awards case study: Find out how Grant Thornton won for ‘Marketing team of the year’

    restructuring resulting in a reduction of its marketing team by 20% as well as redefining team function ...

    Kavita Singh - 21/05/2020 - 11:31

  8. News: Acquia updates Acquia Cohesion for Drupal sites

    creation of Drupal sites with up to a 50 percent reduction in time to go live. Additionally, once ...

    Kavita Singh - 26/03/2020 - 10:54

  9. Awards case study: Learn how PwC won the prize for martech transformation project of the year

    in ‘click-to-open’ rate 33% reduction in email volumes 50% reduction in unsubscribes  Delivered through enhanced ...

    Kavita Singh - 21/04/2020 - 15:20

  10. Awards case study: Find out how Edelman helped Mitsubishi Aircraft Corporation to hold an outstanding air show

    Traditionally, this calculation has been overwhelmingly dominated by a focus on cost reduction ...

    Kavita Singh - 14/05/2020 - 10:11

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