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  1. News: B2B Marketing Elevation Awards 2021 winners announced!

    has the knowledge and capability to work within legal and brand requirements, Retina is a great ...

    David Rowlands - 02/06/2021 - 22:02

  2. Awards case study: Find out how Gravity Global nabbed multiple awards this year at our Elevation Awards

    The lion creative required bravery because never before had we attempted to paint an entire aircraft ...

    Kavita Singh - 02/06/2021 - 13:50

  3. Awards case study: Find out how Nelson Schmidt won the award for ‘Best SME-targeted campaign’

    livestream, podcast and blog content that was required to launch this content-rich hub. The site contained: ...

    Kavita Singh - 02/06/2021 - 12:59

  4. Embracing hybrid workstyles: Successful companies will recognise that ‘one size fits all’ no longer works

    and produce better results in less time ”. Creative work requires strong focus and is best carried out ... rooms. Large-scale meeting spaces – which are rarely used – will simply be hired as required.     I can ... them, with staff going up to the main office only as required (or managers coming to visit them ...

    Iain Halpin - 01/06/2021 - 14:07

  5. Awards case study: Find out how Retina won the award for ‘B2B marketing communications agency of the year’

    to work within legal and brand requirements, Retina is a great choice.” Deborah Moore, Associate Director ...

    Kavita Singh - 02/06/2021 - 11:24

  6. What is connected TV and how can it be used in B2B marketing?

    is a big one. Unlike traditional TV which takes more time to buy, requires a larger budget commitment ...

    Kavita Singh - 02/06/2021 - 10:52

  7. Awards case study: Find out how Agent3 nabbed the award for ‘Best use of account-based marketing’

    partnerships. Media, channels or techniques used In order to achieve the level of precision required ...

    Kavita Singh - 02/06/2021 - 12:29

  8. How to re-energise your customer experience

    and navigating new ecommerce experiences. This growing shift has required organisations big and small to alter ... streaming entertainment content, and navigating new ecommerce experiences. This growing shift has required ...

    Wellford Dillard - 18/01/2021 - 09:45

  9. A primer on B2B go-to-market (GTM) strategy

    General B2B marketing Success in a new B2B venture or product release requires vast confidence ... customers do not immediately grasp the need for your product. At the same time, buying decisions require ... a standard SaaS model accomplish your objectives?  Are field sales reps required?  Is the channel a strategic ...

    Adam Ortlieb - 19/10/2020 - 10:44

  10. The 5 new rules of post-pandemic marketing Rule #2: Redefining organisational agility

    – in fact, agility  requires  stability for most companies. And, the flipside is also true: long-term ... stability requires agility. Let me say that again:  long-term stability requires agility.   Agility demands ... two elements. On the one hand, it requires a dynamic capability, the ability to act quickly – speed, ...

    Ted Kohnen - 24/05/2021 - 18:32

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