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  1. Online marketplaces – Threat or opportunity for B2B vendors?

    Amazon has rapidly grown to become the world’s largest online retailer and marketplace, selling anything ... and Tmall platforms have followed suit.  Collectively, these marketplaces make no secret of their ambition ... Their success has spawned a flood of B2B marketplaces in the last five years, numbering in the hundreds ...

    Kieron McCann - 24/10/2022 - 09:46

  2. Data from digital marketing teams plays a crucial role in driving the bottom line for business

    and accuracy, and ultimately fails to provide a single source of truth. RevOps can play a pivotal role ... with a single source of truth to drive decision-making, The power of partnerships in becoming truly data driven ...

    Susan McKay - 12/09/2022 - 08:36

  3. How to unlock green growth

    marketplace, new practices will bring fresh paths. Not only through direct involvement in disciplines including ...

    Anonymous (not verified) - 16/09/2022 - 11:16

  4. Why email automation is ideal for improving internal team processes

    alert to notify all relevant users of a new lead. This could mean a single email is sent to each member ...

    Tom Ryan - 24/08/2022 - 09:41

  5. Tapping into the Internet of Behaviours (IoB): Why understanding buyers is key to unlocking B2B sales value

    the insights they need. By integrating GTM processes on a single, cloud-based platform, businesses will be able ...

    Winnie Palmer - 15/08/2022 - 14:06

  6. Forget everything you (think you) know about ABM

    into a single account. That’s resulted in some frustration from sales teams and a watering down of the ABM ...

    David Rowlands - 18/08/2022 - 15:17

  7. Brand guidelines: When should you start breaking the rules?

    – essential in an increasingly crowded marketplace. Giving brands flexibility The best brands develop over ...

    Danny Philamond - 04/08/2022 - 09:46

  8. How to build a low-budget, high-returns marketing strategy in the early stages of a startup

    learned and how these learnings can help others.  Content is not a single-use commodity. It has longevity ...

    Luis O'Cleiry - 28/07/2022 - 09:11

  9. Why winning in B2B requires putting meaningful brand experiences at the top of the agenda

    Wimbledon’s Match Insights platform surfaced real-time insights about every singles match, demonstrating IBM’s ...

    Jonathan Turner - 20/07/2022 - 09:29

  10. Propolis salary benchmark 2022

    a single average salary for each job. They also include regional differences. All research is based on data ...

    scotty - 22/07/2022 - 12:04

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