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  1. The tautology of marketing operations job titles

    doing a “Marketing Planning” module as part of my Business Studies degree (many years ago…) and slightly ... to a slight wobble in my conviction on this one, but as it would be a shame to fall at the last hurdle I’ll ...

    Simon Daniels - 03/12/2021 - 08:47

  2. 11 words to delete from your B2B copy

    brand seems just a bit more trustworthy.  Which, in turn, means slightly more leads, who are slightly ...

    David McGuire - 18/11/2021 - 16:34

  3. Marketing automation implementation- where to begin?

    platforms will have slightly different requirements when it comes to implementation. Your setup can also ...

    Tom Ryan - 14/10/2021 - 15:23

  4. Addressing customer success with Barbara Stewart, Propolis Hive Expert in CX

    to play in delivering a good experience. Hence, the (slightly modified) saying- ‘It takes a whole village ... want or expect slightly different things as a result. Am I right in guessing that marketers will need ...

    Kavita Singh - 25/05/2021 - 10:10

  5. 7 copywriting tips I won’t be sharing at B2B Ignite 2021

    sometimes become a bit bloated – whether it’s a slightly rambling document structure, or simply unnecessary ... mean that content can sometimes become a bit bloated – whether it’s a slightly rambling document ...

    David McGuire - 25/06/2021 - 14:58

  6. Why your martech is failing (and how to fix it)

    and sales automation solutions. Every solution will have slightly different features and benefits, and some ... have slightly different features and benefits, and some will help you with a range of marketing ...

    Kerrie Malone - 17/06/2021 - 12:51

  7. Tips for flexible working: Adapting to the return to the office

    to ensure safety in the workplace. Back in the summer of 2020, we saw a slight return to the office, ... of 2020, we saw a slight return to the office, as companies were utilising safe work practices, ...

    Kavita Singh - 25/05/2021 - 10:26

  8. 3 easy ways to help your B2B content cut through the noise

    to the wise: you might want to build a slightly longer lead time than usual into your content project. Every ...

    David McGuire - 21/04/2021 - 14:52

  9. How to create a more cohesive content strategy

    of it being random acts of content, start with slightly random acts of content, but have a look at how ...

    Kavita Singh - 21/04/2021 - 11:46

  10. The 2021 B2B Marketing Trend Tracker: The B2B mind

    highly focused; somewhat focused; slightly focused; or not at all focused. For the purposes ... it. Ultimately, customer success and CX are closely linked, so, despite CX’s slight decrease in share ... focused; highly focused; somewhat focused; slightly focused; or not at all focused. For the purposes ...

    Kavita Singh - 03/03/2021 - 14:47

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