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1. 6 reasons why it’s important for marketing to understand finance

   cash flow. However, never are accountants more involved than during a downturn and that means marketing ... and control over cash flow. However, never are accountants more involved than during a downturn and that means ...

   Mercè Cozens - 07/07/2021 - 11:23 - 1 comment

2. Awards case study: Find out how Trelleborg and Stein IAS scored the award for 'Best sales enablement initiative'

   enabling vessels and goods to flow freely. Strategy – broader business issues the company is facing ... the movement of both the ocean and other ships, enabling vessels and goods to flow freely. Strategy – broader ...

   Kavita Singh - 02/06/2021 - 10:43

3. Change the Way Prospects Look at IT Telemarketing – for the better

   of a telemarketing firm once they see that everything is in order. Create a smooth flow for initial touches, ... a free-flowing conversational approach to calling. Scripts could still be used – as an exception – when dealing ...

   Anonymous (not verified) - 26/12/2013 - 06:36

4. News: Access Intelligence Group strengthens strategic leadership team with head of corporate strategy and planning and CMO appointments

   improve their marketing and communications through intelligence, easing the flow of information between ... through intelligence, easing the flow of information between all stakeholders.” anonymous user News United ...

   Kavita Singh - 17/12/2020 - 13:16

5. The dos and don’ts for planning your marketing budgets (from a CFO perspective)

   for everything from long-term investment strategy, to the annual budget cycle, to daily forecasts of cash flow ... profit and, most importantly, cash flow when business performance declines, which means marketing ... EBITDA, ROI and cash flow. He says: “I would recommend that all marketers consider that a major ...

   Kavita Singh - 19/01/2021 - 11:27

6. 4 Qualities You Want Your Digital Marketing Agency to Have

   tricky and complex, which is why smooth flow of communication is always a necessity. From ... the brainstorming process to final execution of details, everything must run smoothly as planned, thus ...

   William Hayes - 13/05/2014 - 01:47

7. The difference between inclusion and diversity with Accenture’s Joseph Taiano

   to flow. What some people don’t realise is that just because you represent a marginalised group, doesn’t ...

   Kavita Singh - 26/07/2021 - 14:45

8. Know where you are with Porter’s 5 Forces

   is very much the mantra of 2020. Aside from monitoring your bottom line and cash flow, it pays dividends ... placed and have a vested interest in continuity of marketing effort to keep that pipeline flowing ... or thrive is very much the mantra of 2020. Aside from monitoring your bottom line and cash flow, it pays ...

   Mercè Cozens - 07/12/2020 - 11:30

9. Motivational marketing: Same old, same old or or B2B marketing 2.0? (Part 3)

   But there is a natural arc, a consequent flow from insights and motivations to all things large and small about your ...

   Sue Mizera - 13/10/2021 - 09:49

10. How to plan your marketing budget for 2021

    the budgets aligned and activities planned in to keep that lead pipeline flowing freely. If you are looking ... that lead pipeline flowing freely. If you are looking for answers to start your budgeting, such as the steps ...

    Mercè Cozens - 05/10/2020 - 12:13

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