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  1. Turning pitches into experiences

    cooker, from the first sign of an opportunity to being on site on the day of the pitch. We can’t always ...

    Lee Wardell - 25/06/2021 - 10:40

  2. 7 copywriting tips I won’t be sharing at B2B Ignite 2021

    by anything. And you should be similarly sceptical when you’re reviewing your B2B content. Specifically, look ...

    David McGuire - 25/06/2021 - 14:58

  3. Why B2B businesses need speed to survive

    customers to easily access turbine and fleet specific data; used data to digitise what was once a laborious ...

    Matt Simpson - 21/06/2021 - 14:39

  4. 7 predictions for B2B customer experience in a post-pandemic world

    focused on solving specific business challenges. These conversations will be supplemented ...

    Ryan Higginson - 17/06/2021 - 14:26

  5. Here were some key diversity themes we discussed at Ignite USA

    to be a brown face, then saying we’re being inclusive.” Appropriation (specifically, cultural appropriation) ...

    Kavita Singh - 17/06/2021 - 09:56

  6. CRO Playbook: 10 behaviour hacks to boost conversion

    and identify  10 changes you can make to your site today to boost your conversion rate. They're all based ... and actionable recommendations for your site                  “We're excited to have created this playbook ...

    Jack Mann - 09/06/2021 - 11:23

  7. Awards case study: Find out how Nelson Schmidt won the award for ‘Best SME-targeted campaign’

    227% month-over-month increase in subscribers to the site 84,502 downloads of the industry-specific ... livestream, podcast and blog content that was required to launch this content-rich hub. The site contained: ... businesses in a single section of the site. Livestreams: To ensure business owners could get the latest ...

    Kavita Singh - 02/06/2021 - 12:59

  8. What is a customer data platform and how does it fit into B2B?

    technology is knowing exactly how that tech is going to fill in specific gaps within their organisation. ...

    David Rowlands - 08/06/2021 - 10:06

  9. Awards case study: How Nelson Schmidt won Gold for 'Best multichannel campaign' for its work in Wisconsin

    of their specific needs and goals. At that time, nobody was rising above it all and looking at the bigger picture ... rate – a level usually only found on ecommerce sites – thanks to participation elements that were built ...

    David Rowlands - 02/06/2021 - 14:20

  10. Here are some top tips for being more productive during your work week

    take on, you need to make sure they’re SMART: Specific: clearly defined. Measurable: criteria ... are specific enough to know when something has actually been achieved. Achievable: attainable. Relevant: ... SMART: Specific:  clearly defined. Measurable: criteria are specific enough to know when something has ...

    Kavita Singh - 25/05/2021 - 10:40


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