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1. The Tao of buyer-centric B2B marketing: The seven principles you need to know

   will be planted in spring. The spring, seeds are planted and ideas sprout. Summer is when everything is in bloom, ...

   Mary Gilbert - 21/11/2022 - 11:12

2. Martech Awards case study: How 6sense won Gold for ‘ABM platform of the year’

   Quadrant for Account-Based Marketing Platforms Report; G2 leader in 11 2022 Spring Grid Reports. Forbes ...

   David Rowlands - 07/07/2022 - 12:21

3. Martech Awards case study: How Integrate won Gold for ‘Martech vendor of the year’

   Meets Requirements Enterprise. Best Support Enterprise. Spring 2021: Best Support Mid-Market. Tech ...

   David Rowlands - 07/07/2022 - 12:59

4. Super-charged lead generation: How to drive more ROI from your enquiries

   started using a live chat feature on our website in spring 2017 and we saw a 10% increase in conversion ...

   Kate Cox - 26/04/2022 - 09:01

5. Young design talent to be recognised at industry awards evening

   with final-round judges including John Lydon (Sex Pistols front man Johnny Rotten) and Lord John Bird. Paul ... including John Lydon (Sex Pistols front man Johnny Rotten) and Lord John Bird. anonymous user News United ...

   Alex Clarke - 08/09/2017 - 15:20

6. Dr Christine Bailey’s four key pillars of B2B digital selling

   to make it accessible to sales. Similarly, do spring cleaning: if content performed well six months ago ...

   David Rowlands - 17/02/2022 - 15:33

7. The journey to data-driven marketing

   this challenge. Agility springs from a strong data foundation Every marketer knows that to deliver personalised, ...

   Cliff Guy - 05/11/2021 - 13:57

8. The business case for diversity (or, why I am now talking to white marketers about race)

   in the punk era. The really exciting thing about the Sex Pistols was not the music or the attitude ... followed their example: the Pistols had re-defined the nature of what young working-class kids believed ...

   Iain Halpin - 01/09/2020 - 11:47

9. Awards case study: Find out how Bizzabo nabbed the award for ‘Martech vendor of the year’

   Technology Awards and was named a G2 Leader for Spring 2020, Fall 2020, and Winter 2021. Its remarkable year ... and connect them to business outcomes. Results 110% net retention rate/18 months. Named a Leader for Spring ... Customer-centric company that partners closely with customers Named a G2 Leader for Spring 2020, a Leader for Fall ...

   Kavita Singh - 23/03/2021 - 16:16

10. Super-charged lead generation: 10 reasons why live chat increases marketing ROI

    on our website in spring 2017, and we saw a 10% increase in conversion rates in the following six months. ...

    Kate Cox - 08/09/2021 - 09:46 - 1 comment

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