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  1. Incorporating principles of agile into your marketing team to increase pace and better adapt to change

    – an overview of key Agile concepts in order to assess if these could work for you. Team structures, processes ...

    David.power_519256 - 29/01/2021 - 08:57

  2. What is community-based marketing and why is now the perfect time for it?

    transformation, to embracing a less hierarchical structure. The focus is very much becoming about moving away from ... structure skills and competencies career pathways! Check out the teams & resourcing hive! Ashley ... to embracing a less hierarchical structure. The focus is very much becoming about moving away from a command ...

    Ashley Friedlein - 18/02/2021 - 11:27

  3. Why B2B brands should prioritise employee engagement

    Join our community hub and find out loads about recruitment alignment structure skills and competencies ...

    Kerrie Malone - 02/03/2021 - 10:29

  4. 4 tips to consider when first using lead scoring

    alignment structure skills and competencies career pathways! Check out the teams & resourcing hive! Lead ...

    Kavita Singh - 23/02/2021 - 16:37

  5. 2020 guide to helping sales and marketing work effectively together

    Introduce clear team structuring to improve communication and indicate responsibility, seniority etc Time ... team’s research and work. 1. Introduce clear team structuring to improve communication and indicate ...

    Mirza Fur - 15/09/2020 - 10:42

  6. Performance marketing in B2B

    and that’s requiring B2B organisations to change the way teams are structured, bring in new resources ...

    Jason Taylor - 19/10/2020 - 10:53

  7. Persona-based marketing makes ABM more ‘human’

    and department structure, interview existing customers in the target vertical. Then, use a lead-to-account ...

    Eva Jackson - 01/02/2021 - 09:43

  8. B2B marketers know why to use storytelling; let’s talk about when and how

    storytelling course  for those who really want to get into the structure and substance. Across the three days ... storytelling by proxy. Three B2B storytelling tips: evidence, structure, focus But finding use cases ... 2: Use story structure as a prompt for data points A story isn’t just an account of a thing ...

    David McGuire - 28/07/2020 - 11:50

  9. Here are our hive experts' 2021 predictions

    in revenue or profit terms. Many teams will face changes to roles and structures as businesses look for ways ...

    Kavita Singh - 27/01/2021 - 10:48

  10. Can AI take your business performance to a new level?

    initiatives. To achieve this, you will need a supportive organisational structure including senior executive ... and established leadership support with dedicated AI champions. Creating this structure and governance ...

    David Rowlands - 21/01/2021 - 14:26

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