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  1. Demand generation

    to over 50,000 subscribers, enabling you to share your downloadable marketing content with an engaged, ... business marketers. Plus you can target our print readership of over 6000 requested magazine subscribers ...

    Cliff Guy - 23/09/2015 - 14:54

  2. Boost open rates and improve email marketing ROI by sending fewer emails

    of silence, marketers need to reaffirm their relationships.   “If the subscriber is really valuable to you, ...

    Charlotte Woolard - 30/09/2016 - 14:00

  3. ‘Big Data’ Is Getting Smarter

    subscribers visit, which applications they use, and what products they buy. Now that mobile broadband has ... taken hold on wireless networks subscribers use their mobile device as their window to the world, ... attributed to individuals is always increasing. The information now applicable to each subscriber relates ...

    Lyn Cantor - 11/10/2012 - 10:54

  4. How to make more engaging and shareable video content for B2B marketing

    that people want to subscribe to or look for, it’s going to get drowned out by the sheer volume of competing ... want to subscribe to your YouTube channel so they don’t miss the next instalment. Provided it’s ...

    Jason Talbot - 15/07/2016 - 10:47

  5. Top 5 essentials to create a effective email template

    message by either giving some incentives or informative content where subscribers can learn more. Also do ... content or modify some design and then send it across to your subscribers. Use your brand assets Make sure ...

    Michael Lundberg - 06/07/2016 - 06:19

  6. 4 reasons why you need an ESP (Email Service Provider)

    subscribers are on a desktop or mobile. 3. List management Trying to manually keep all your data up to date ... can quickly become a time consuming task. ESPs will store all your subscriber details, updating them ...

    Gracie Stewart - 19/06/2015 - 11:09

  7. CASE STUDY: Cincom increases sales with automation

    enewsletter subscribers in the buying process leading to increased sales leads. Cincom Systems is a privately ... knowledgebank/marketing-automation/case-studies/case-study-cincom-increases-sales-automation Cincom used a content and marketing automation campaign to identify its enewsletter subscribers ... couldn’t identify subscribers in its sales process or tie those potential prospects to a sale. Content ...

    Jessica McGreal - 17/02/2014 - 16:21

  8. Five email marketing mistakes to avoid in B2B

    Digivita, warns marketers to avoid old school sales tactics: “What rubs subscribers up the wrong way ...

    Alex Clarke - 15/03/2017 - 14:26

  9. NEWS: Lloyd’s List announces global expansion

    the growing digital subscriber base in making better business decisions. New teams of industry experts will ...

    Melvis Ohenlen - 17/08/2015 - 17:15

  10. How to use personalisation to improve the customer experience

    address and will usually be willing to provide it, if there is enough value for subscribers. Driving ...

    Jenna Tiffany - 07/12/2016 - 15:25


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