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1. BEST PRACTICE: Getting market research right

   numbers eg. focus groups, panels and depth/one-to-one interviews. Quan is concerned with measurement ...

   a12admin a12 - 26/04/2005 - 00:00

2. ANALYSIS: B2B marketers procrastinate over VDP

   concerns printers' understanding of VDP, and their ability to offer it as a service. To date, this has ...

   a12admin a12 - 27/01/2005 - 00:00

3. ROUND TABLE: Mail matters

   are more concerned about cost. But government and the EU will be looking at marketing from an environmental ...

   a12admin a12 - 19/12/2005 - 00:00

4. DATA FOCUS: Building a database

   name enhancement, address, contact information; is it a live concern or has it gone out of business? ...

   a12admin a12 - 19/12/2006 - 00:00

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