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  1. Ignite London 2021 Session: Buyer Enablement Backed by Science: How Digital Content Drives Decisions

    reveals surprising research and practical application to make your content stand out while pushing ... In this session, Tim Riesterer, Chief Strategy Officer at Corporate Visions, reveals surprising research ... Strategy Officer at Corporate Visions, reveals surprising research and practical application to make your ...

    Jack Mann - 05/07/2021 - 13:04

  2. The data and science you need to know when approaching ABM email marketing

    into this problem? It comes as no surprise that these results hold true during the third question, with a 11.1% gap ... world where text-based communications dominates, it hardly comes as a surprise that candidates paid more ...

    David Rowlands - 16/11/2021 - 09:39

  3. News: JansenHarris, brand consultancy, launches its London office

    and reinvention, and we can't continue to do the same old – no one can. So our journey mirrors that of our ... this has been a time of reflection and reinvention, and we can't continue to do the same old – no one ...

    Kavita Singh - 22/10/2020 - 10:50

  4. Why B2B businesses need speed to survive

    to pursue new growth successfully.  It’s not too surprising. Most traditional B2B businesses were built ... – is completely reinventing itself around the needs of its customers. “We are moving from a company that opens ...

    Matt Simpson - 21/06/2021 - 14:39

  5. Four tips and tricks to think differently about content management and improve digital experiences

    Personalised experiences are no longer a pleasant surprise, but a necessity.  B2B businesses must now ...

    Kieron McCann - 10/11/2021 - 14:59

  6. The big lie of thought leadership in B2B

    of interviews with clients and prospective clients. This is extremely useful, and surprisingly rare. A recent ...

    Philip Trippenbach - 07/12/2021 - 09:12

  7. It’s easy to judge, right?

    The most surprising thing… Like many of us, the judges get to see the submissions and I was curious about ... what they found to be the most surprising thing that they found about the experience. There were some ... others? The judges’ responses to this surprised me because each of them was unequivocal it comes down ...

    Matt Garisch - 15/09/2021 - 09:41

  8. Tuning in to a new future for channel marketing

    brands are reinventing the way that they utilise and engage with channel partners, striving to overcome ... channel marketing is being reinvented to align with new circumstances and address audiences in unexpected ...

    Jason Taylor - 02/07/2020 - 15:57

  9. 6 reasons why it’s important for marketing to understand finance

    – it may be a surprise that marketing can be a lonely voice in some boardrooms so why not have another ... If at this point you want to run for the hills, bear with us. One thing that really might surprise you ... on you to explain your performance so there are no surprises – it is your data and your numbers. As long ...

    Mercè Cozens - 07/07/2021 - 11:23 - 1 comment

  10. How to use humour in your B2B content (and how not to)

    jokes – it just says surprisingly down-to-earth things in surprisingly down-to-earth ways. And it’s ...

    David McGuire - 20/09/2021 - 11:07

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