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  1. The B2B Marketing Awards 2021: Check out who won big

    ‘Best multichannel campaign,’ ‘Best use of social media or influencer marketing,’ ‘Best customer ... or influencer marketing. ‘#Bossit2021 challenge’ by Sage. Best use of content marketing. ‘Ending retro ...

    David Rowlands - 01/12/2021 - 16:29

  2. Are the 2020s the Decade of the Great B2B Rebranding?

    influence or interference. SDT takes an optimistic view of human nature, that we have a natural, inherent ...

    Sue Mizera - 01/12/2021 - 10:47

  3. Why SMBs are looking for guidance and support from B2SB marketers

    mentality needs to be the DNA of SMBs going forward so macro influences outside their control don’t ...

    Dan Gliatta - 29/11/2021 - 09:25

  4. Five ways your marketing team can stand-out in your business

    self-service decisions and purchase intent is visible, so the influence in the buyer’s journey through ...

    Abhi Morjaria - 24/11/2021 - 08:56

  5. Four game-changing insights driving customer acquisition in a digital world

    engaging with other people’s posts who might be influencers or that share interests in your segment.   ...

    Christine Bailey - 22/11/2021 - 14:15 - 1 comment

  6. Gilroy

    can effectively respond to the challenges and opportunities customers face, informing, influencing ...

    Daniela fernandes - 19/11/2021 - 14:11

  7. Motivational marketing: Same-old-same-old or B2B marketing 2.0? (Compendium)

    the choices that people make, without external influence or interference. SDT is grounded in an optimistic ... sample Independent of the company, in order to avoid influence or bias, we recruited a small sample ...

    Sue Mizera - 19/11/2021 - 09:34

  8. How to approach your ABX strategy

    their expertise and influence, but also makes sure that you have that crucial wider buy-in across your ...

    David Rowlands - 10/11/2021 - 10:57

  9. News: Dun & Bradstreet announces that it has signed definitive agreements to acquire Eyeota and Netwise to expand its revenue technology leadership position

    target audiences online. Knowing the modern marketer needs to create a robust strategy to influence ...

    David Rowlands - 05/11/2021 - 12:23 - 1 comment

  10. Approaching a new CMO role: An interview with Eric Schou

    marketing is influencing the success of the business. Our marketing metrics must be business metrics. ...

    Anonymous (not verified) - 26/10/2021 - 11:28

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