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1. News: 70% of marketers embrace tech for post-pandemic success, but lack the required technical skills

   big tech investment, and as a result technology migrations and deployments are not slowing down. Adam ...

   David Rowlands - 19/04/2022 - 09:18

2. Missed Martechopia 2022? Here’s what you need to know

   of success for excellent tech-driven marketing: From forty years and two technology marketers: Steve Kemish ... to Use Data and Tech to Build B2B Buyer Journeys Fit for 2022: Steve Russell, Shane Redding, Tazmin Miah ... built an event tech layer to ‘wow’ its customers: Pierre Boesinger and Andrew Ward (partner stage). ...

   David Rowlands - 01/04/2022 - 14:01

3. Five ways your marketing team can stand-out in your business

   Here’s how to get yourself and your marketing team noticed by the CEO and make an impact to the rest ... of the brand. Give perspective on cutting edge innovations in the tech stack, how ABM is essential to bring ... is Queen. So, for the next campaign you drive, think how this will get noticed, not just externally for your ...

   Abhi Morjaria - 24/11/2021 - 08:56

4. What, why and how: Nailing digital transformation in 2022

   together solutions. Is now the time to take stock and look at what tech you’ve got and what needs ... implementations to stressed out employees. Many companies need to think about rationalising their tech stack.  LG: ... Digital transformation starts with a question: what tech do you need? How can marketers cut through ...

   David Rowlands - 03/03/2022 - 12:22

5. Riding the wave of martech change: Submerged in an unmanageable sea of technology and facing the next tide

   Process Hive asked marketers how satisfied they were with their tech stacks, how integrated they are, ...

   Daniela fernandes - 23/03/2022 - 10:04

6. Get credit everywhere it’s due: Why agencies need to prove the offline value of their campaigns

   growth compared to 2020. So, with budgets rising in line with spending on the tech stack to measure ... to collaboration between Google and call tracking tech partners, agencies can now track calls directly from ...

   Dan Baddeley - 31/03/2022 - 14:14

7. ESG and marketing need to go hand in hand

   take notice.  We will share our view on how marketers’ skill sets must evolve to be part of the team ...

   Anonymous (not verified) - 17/03/2022 - 13:32

8. B2B tech marketing innovators event

   B2B tech marketing innovators event Thursday, March 17, 2022- 9:30am to 12:00pm The Oyster Shed, ... for the exclusive B2B tech marketing innovators event. Where there will be a welcome breakfast tea and coffee ...

   Daniela fernandes - 03/03/2022 - 14:24

9. Why businesses need to take a scientific approach to sales

   approach and implement a tech-enabled long-term training process. Sure, there are elements of sales ... can only be as efficient and data accurate as the company’s tech stack allows them to be. The  number ... Once the company has selected the appropriate tech platform, it is important that they maximise ...

   Shabri Lakhani - 24/02/2022 - 10:29

10. Why you need Ignite USA (and how to make the most of it)

    a proliferation of utter nonsense largely from the tech founder ecosystem and the content cabal. Organisations ... trying to sell their own tech or get butts in seats, eyeballs on pages, will do and say the most ... and expectations. We have serious work to do, with imperfect tech infrastructures, and often have to bat away ...

    Maureen Blandford - 07/03/2022 - 15:55

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