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  1. Awards case study: Find out how Lenovo won out for best channel marketing initiative

    attendance); highest ranking LEAP participant won a Ducati motorcycle; this promotion underpinned  brand ...

    Kavita Singh - 26/11/2020 - 14:34

  2. Super Bowl 2018: The best (and worst) video ads from B2B brands

    In the spot, Reeves (or as we call him, the man who never ages) surfs a motorcycle in the middle of a desert ... while singing Adventures in Success by Will Powers (apparently he’s been running his own motorcycle ... and certainly not on the same level as Neo from The Matrix standing on a motorcycle. Apparently, this ad ...

    Alex Clarke - 05/02/2018 - 16:51 - 1 comment

  3. How Lincoln Electric is proving that print is not dead

    is like being in a motorcycle gang,” Coffey said. “Maybe 1% of the population welds. If we just go after ...

    Charlotte Woolard - 12/09/2016 - 23:58

  4. The Right and Meaningful Way of Doing Content Marketing

    without a marketing strategy. You might think marketing is what fuel is to a motorcycle but in reality, ...

    Kylie Whaley - 12/09/2015 - 20:37

  5. CAMPAIGN NEWS: Xerox ready for real business

    boy and a Ducati rider represent the hospitality giant and motorcycle company respectively. Xerox ...

    a12admin a12 - 13/09/2010 - 00:00

  6. BRANDING NEWS: Xerox drops Olympics for Superbike sponsorship

    the sponsorship activity in the IT and printing trade press, the marketing press, and in titles such as Motorcycle ...

    a12admin a12 - 28/02/2005 - 00:00

  7. BRANDING NEWS: Nissan sponsors Channel 4's The Scrappy Racers

    an American motorcycle stuntman, attempting (and failing) to jump all 51 variations of the Nissan van range. ...

    a12admin a12 - 26/01/2005 - 00:00

  8. HOW TO: Make sure your website can talk to international customers

    qualified translator may do a great job of translating ‘money saving tips', ‘motorcycle insurance' ...

    a12admin a12 - 29/03/2010 - 00:00

  9. BEST PRACTICE: Seven deadly sins of B2B graphic design

    Enduro touring motorcycle has very little about the bike in its 48 pages. It is full of pictures ... at the base of a mountain range. BMW understands that it is not selling motorcycles, but the promise ...

    a12admin a12 - 25/05/2005 - 00:00

  10. PROFILE: Steve Willcocks- Managing Director, Conduit

    for a Dubai motorcycle team in the 2001 Marlboro Desert Challenge. We didn't lose a single rider! Your ...

    a12admin a12 - 28/02/2005 - 00:00

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