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  1. NEWS: ‘Tighter budgets boost creativity’

    by the school where two teams were tasked with designing a new children’s toy from a list of 20 objects. While ...

    Jessica McGreal - 29/10/2014 - 15:50

  2. BOOK REVIEW: Innovative Presentations for Dummies

    clutching construction toys or recommending you use a bull horn to make sure your key points get across. ...

    Hanne Knuyt - 10/02/2015 - 11:44

  3. Six reasons why B2B brands should love Google+

    blog/posts/2013/05/21/six-reasons-why-b2b-brands-should-love-google When Google+ was launched in June 2011 it created all the usual hype. Geeks had a new toy to play ...

    Paul Cash - 21/05/2013 - 14:34

  4. HOW TO: avoid a PR disaster

    Millennium Falcon, the toy company severed ties with Shell – but the damage was already done. Eco issues ...

    Marcelo Brahimllari - 21/11/2014 - 17:01

  5. Tips On Planning Your Product Launch Event

    For instance, if it’s a new children’s toy, it would be a good idea to launch it in the run up to Christmas. ...

    John I - 14/10/2014 - 15:50

  6. BRANDING NEWS: Arjowiggins Creative Papers takes campaign to London charity events

    initiative a step further, as the C-Myk paper toys voted best in the contest will be showcased ... their own versions of origami-character C-Myk. During the exhibition, the C-Myk  paper toys will be sold ...

    Paola Bonfanti - 22/06/2011 - 17:02

  7. Effective Marketing Starts with your Brand Name

    of the brand name, but the identity and feeling has to be inter-linked. If your company sells children’s toys ...

    Dana Berger - 05/09/2014 - 20:21

  8. CAMPAIGN OF THE MONTH: 'Harvey', Thinkbox

    his owners not to throw his best friend, a scruffy toy rabbit, in the bin. Creative challenges Before ...

    Hanne Knuyt - 09/02/2015 - 12:29

  9. 6 Ways to Measure the Digital Maturity of Your Marketing

    playing with a few new toys? 1. Look at the technology you're using Look objectively at your ...

    Alistair Norman - 12/05/2014 - 14:20

  10. Yahoo’s new logo FAIL

    there to be a mathematical consistency to the logo, really pulling it together into one coherent mark. We toyed ...

    Jessica McGreal - 06/09/2013 - 09:41

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