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  1. Transforming your promise into your brand DNA

    is to do digital transformation.  For generating such a compelling message, the “heroes journey” concept ...

    Zsofia Raffa - 29/11/2022 - 10:41

  2. Propolis leaders downturn content pack and demo

    how Propolis can accelerate your marketing team's journey to high performance: Book your online ...

    scotty - 25/11/2022 - 12:00

  3. News: Imagination joins B2B marketing agency The Mx Group

    — enhancing brand campaigns and thought leadership content, improving digitally enabled journeys and SEO ... packaging, trade associations, technology and SaaS. The client roster reaches 47 brands and includes new ... end-to-end experiences, including  journalistic content across the buyer’s journey to generate the demand ...

    David Rowlands - 08/11/2022 - 15:48

  4. The Tao of buyer-centric B2B marketing: The seven principles you need to know

    to the customer journey. For example, the winter of hibernation, deep thinking and research to decide what ... integrated go-to-market flow that aligns with the customer journey. Marketing teams should be empowered ...

    Mary Gilbert - 21/11/2022 - 11:12

  5. Propolis new user interface

    and guidance for your marketing and leadership strategy and team development. Take a journey through the all-new ... Propolis user interface below... The home screen. Here you and your team begin your journey to get ... of our certified virtual training workshops Your 10-step journey to accelerated marketing team ...

    scotty - 16/11/2022 - 12:30

  6. Leaders Roundtable Batten down the hatches

    stakeholders that it’s a trade-off. Marketing can’t do everything, and that if you especially want a particular ...

    scotty - 16/11/2022 - 10:21

  7. Online marketplaces – Threat or opportunity for B2B vendors?

    to control the entire customer journey, from purchase, inspiration search, transaction and ultimately ... throughout the purchasing journey It’s not just the transaction and the fulfilment stages where marketplaces ... at the start of a journey. In countries where it is available, 51% of buyers use Amazon Business ...

    Kieron McCann - 24/10/2022 - 09:46

  8. Does scaling-out ABM mean you have to compromise on the impact of your programmes, or can you have it all?

    to transform your strategy no matter where you are in your journey. Sign me up! In the lead up ...

    Anonymous (not verified) - 31/10/2022 - 13:58

  9. Creating a stand-out ABM campaign with Digital Radish’s Renaye Edwards

    your strategy no matter where you are in your journey. Sign me up! Want to know how to use ABM to cut ...

    David Rowlands - 01/11/2022 - 08:16

  10. Roundtable report: Batten down the hatches? What B2B marketers can do to prepare for a downturn

    a trade-off. Marketing can’t do everything, and that if you especially want a particular marketing output ...

    Joel Harrison - 20/10/2022 - 12:17

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