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  1. NEWS: Co-operative Bank launches £5.5 million ad campaign

    and creative treatments. It goes back to our heritage of tackling hard-hitting issues that matter to our ...

    Jessica McGreal - 02/10/2014 - 16:28

  2. YouTube to provide online lessons on video strategy to agencies

    with YouTube creators, publishing frameworks, creative treatments, video discovery and campaign optimization. ...

    Tequia Burt - 23/06/2016 - 23:27

  3. SOCIAL MEDIA NEWS: RNIB selects Doctors.net.uk for B2B campaign

    as well as improve treatment and referral pathways.   David Allen, head of RNIB's Sight Loss ...

    Alex Aspinall - 19/10/2011 - 11:38

  4. CASE STUDY: ‘O2 reduced cost and complexity’ for O2, by The Marketing Practice

    the campaign treatment each received. 15503 ... treatment each received. To engage the target audience, a research-based, interactive maturity model ... predictions, campaign and telemarketing treatments for each segment of the data. TMP used this detailed view ...

    Alex Aspinall - 31/10/2011 - 16:18

  5. Neanderthal Video Production Made Easy

    don’t watch. Story treatment, great contributors, and a compellling narrative deliver audience ... of ineffectual treatments. Conversely I also saw mediocre stories made brilliant by creative adherence ...

    Nick Lawrence - 13/07/2012 - 13:01

  6. BRAND NEWS: Sentinel Performance Solutions launches instant giveaway

    treatment specialist,  Sentinel Performance Solutions, is celebrating its 25th anniversary by launching ...

    Jessica McGreal - 21/10/2013 - 14:25

  7. The psychology of marketing

    battleground. • People tend to give preferential treatment to those they see as ‘one of us’. Position yourself ...

    Andrew Dalglish - 24/04/2015 - 10:56

  8. BOOK REVIEW: Taking Down Goliath

    their treatment of all these topics are so basic as to be of little use to any marketing professional. Hence, ...

    Hanne Knuyt - 08/03/2015 - 17:38

  9. Tech Brands... Identity or Communication?

    aren't we investing in more progressive treatments?  I'm really digging into this right now ...

    Nick Eades - 02/07/2010 - 00:00

  10. BRANDING: Rebranding from a heritage brand

    and creative treatment. Having an outside perspective brings fresh insight and the creativeness needed ... on the re-brand we bought in two agencies to help create the name, brand positioning and creative treatment ... very little brand equity we had to choose a visual treatment that was going to create impact. Within ...

    a12admin a12 - 17/12/2007 - 00:00

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