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  1. Does diversity training actually work?

    and their founders understand the importance of D&I. Larger organisations tend to deprioritise unconscious bias ... understand the impact of unconscious bias on the business.” She mentions that many organisations that contact ...

    David Rowlands - 13/09/2021 - 13:57

  2. Why you need to take the next step in your relationship (with HR)

    and as a business, we need to understand that the talent that is out there – our recruitment pool – is as important ... that marketers have always said is ‘nobody understands us. They don’t understand the challenges we have.’ Well, ... departments. It’s always a positive when other functions have a deeper understanding of the value ...

    David Rowlands - 09/09/2021 - 08:59

  3. The Future is Connected: Understanding the core ingredients to Customer Experience success

    Master- Data Strategy, Insight & Intelligence   Click below to watch now! The Crocodile ...

    Jack Mann - 07/06/2021 - 12:16

  4. Part 2: Auditing a brand may make B2B consider brand building

    return on investment, they will understand the driver. In the end, much may come down to the ownership ...

    Mercè Cozens - 07/09/2021 - 15:05

  5. Top 10 questions you should be asking yourself if you want to become customer-obsessed

    this? Barbara says: “What is the purpose and goal? And then you understand the motivator. That’s ... from other brands.  She continues: “So you really need to understand their goal of what do they need ... to understand what the roadmap is, how to use your product in a certain way, and then understand how you ...

    David Rowlands - 02/09/2021 - 09:58

  6. Part 1: This is the audit that every B2B business needs right now

    (yes, an audit to the rescue). The B2B brand audit A brand audit helps marketers to understand where ...

    Mercè Cozens - 02/09/2021 - 09:44

  7. Transformation through messaging and engagement: An interview with Gary Hurry

    to invest significant energies into thought leadership and help the world understand and navigate through ... where people now understand and are even starting to place an economic value on their data and how ...

    David Rowlands - 31/08/2021 - 09:37

  8. News: DMA creates career personality quiz on International Youth Day

    personality-based questions by helping them understand what job types might fit their qualities. After users receive ...

    Kavita Singh - 26/08/2021 - 13:36

  9. How to make good content that will improve your SEO

    they come to you for the answers?  Why, why, why… Google is NOT complicated. Google just wants to understand ... But it can’t do that without your guidance – much like a small child can’t understand the complexity ... in a way that Google can crawl and understand. At Patient Claim Line, our solicitors are the experts. ...

    Charlotte Hartley - 24/08/2021 - 14:56

  10. 7 alliance partner marketing pitfalls you may not know (but should)

        Differences in customer journeys don’t mean an alliance is doomed. But partners need to understand  customer ... to understand  customer  journey differences ahead of time and focus on the best opportunities for mutual ...

    Rod Griffith - 26/08/2021 - 10:42

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