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  1. Social media in the age of coronavirus

    is useless”. That’s an extreme view, but it’s true that we can’t expect normal behaviour in anything-but-normal ... that because of COVID-19 “all historical customer data is useless”. That’s an extreme view, but it’s true ...

    Alex Beddoe - 06/07/2020 - 10:20

  2. Repeat success in your B2B marketing with the power of revenue attribution

    tools and data useless for B2B purposes.   2. Multiple stakeholders B2B journeys usually involve ...

    Steffen Hedebrandt - 28/04/2021 - 10:39

  3. Is the tide turning for channel marketing?

    10.  Great content is useless if not accessible Just as salespeople complain about lack of access ...

    Joel Harrison - 21/08/2020 - 10:45

  4. 2020 guide to helping sales and marketing work effectively together

    repetitive or useless tasks. Misalignment of the two teams could sometimes be worsened by underlying tensions ...

    Mirza Fur - 15/09/2020 - 10:42

  5. Do you really know your customers? The unparalleled value of genuine customer insights

    Too ambitious is useless, not sufficiently ambitious is to miss opportunities.  Only you and your team ...

    Sue Mizera - 06/03/2020 - 10:34

  6. How to Increase the Number and Quality of Responses You Get Through Online Feedback

    working hours. That’s when people are most sensitive to perceive them as useless distractions. Try to get ... or useless answers like "make it green". Bad questions bring useless data and you have to spend ...

    Veronika Shoebridge - 06/02/2015 - 13:06

  7. 4 effective practices for passing leads to sales

    funnels filled with useless leads.  Matt Antos-Lewis, marketing director for Conversica, says: “When ...

    Kavita Singh - 22/01/2020 - 09:55

  8. How not to annoy your subscribers with your email campaigns

    and building your landing page. If your call-to-action link is useless, the email and landing page are useless ...

    Gracie Stewart - 15/09/2014 - 10:28

  9. LinkedIn reveal video is top priority for B2B marketers

    effective. “Even the perfect video could be rendered useless if it’s not shared with the right audience, ...

    Molly Raycraft - 20/04/2018 - 11:24

  10. Stop! Before You Start Planning Your Marketing Campaign- Have You Considered Your Business Data Analysis Needs?

    This irrelevant data: Is a waste of resources in terms of storage and messages. Renders the data useless ... further business data analysis efforts useless. “The typical email has a 5% open rate, but you can get ...

    Julie Knight - 14/04/2014 - 09:48

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