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make it easy for them. Re-assess your inbound vehicles: your demo request form, contact us, etc. ...
Peter Mollins - 14/11/2016 - 22:21
what messages and vehicles work. That kind of openness increases program effectiveness ...
Peter Mollins - 07/10/2016 - 18:58
Commercial Vehicles (VWCV) has kicked off its new advertising strategy to coincide with the new football ... Vehicles will be involved with a sport that plays such a large part in the everyday life of so many of our ...
Jason Taylor - 25/08/2011 - 16:22
Awards case study: How Lloyds Banking Group used direct mail to convert 707 SME prospects into customers
around the brand truth: ‘service that’s second to none’. Direct mail (DM) was the obvious vehicle ...
Paul Snell - 16/02/2017 - 09:29
Customer insight Kirsten Stagg is head of marketing at Volkswagen Commercial Vehicles UK 31830 ... never been done before in the commercial vehicle industry. A bold move, perhaps. Though in our thinking ... who better to help shape and share our brand messages than the people who run fleets of our vehicles ...
Karen Evans - 13/03/2015 - 12:16
Volkswagen Commercial Vehicles has launched a campaign to remind business customers of the value for money ... until December. Mark Hopkins, head of marketing, Volkswagen Commercial Vehicles said: “We are very proud ...
Jessica McGreal - 18/10/2013 - 09:51
Media, channels or techniques used Once the creative vehicle was in place, the media strategy was one ...
Danielle Howe - 06/03/2017 - 11:36
a piece of machinery or fleet of vehicles on a whim. This type of transaction is long-term, often repeated ...
Oliver Matejka - 29/07/2016 - 11:07
of its sub-sea vehicles Boaty McBoatface instead. There’s yet to be a B2B crowdsourced naming campaign, ...
Marianne Powell - 29/07/2016 - 10:03
Toyota, Honda, etc.) rushed to introduce the technology into their vehicles, with varying levels ...
Scott Horn - 09/11/2016 - 12:04