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  1. Approaching a new CMO role: An interview with Eric Schou

    component of a technology company’s marketing strategy, has meant far greater reliance on virtual events. ... engagement and ROI from these virtual events. We’ve been able to reach larger, more global, and more diverse ... in the coming months, with a mix of in-person, virtual and hybrid events where there is a mix of both. But we ...

    Anonymous (not verified) - 26/10/2021 - 11:28

  2. News: Hubilo announces £92 million investment as the new era of events begins to unfold

    Marketing operations Leaders Global virtual events platform Hubilo has raised £92 million in Series ... by 150% to support growth plans and respond to increased demand for virtual and hybrid events. “The power ... virtual events platform Hubilo has raised £92 million in Series B funding, bringing the total funding ...

    David Rowlands - 13/10/2021 - 11:51

  3. The IBM GTS story

    a broad spectrum of technological fields. To enhance their sales capabilities in 2020, they held a virtual ...

    Jason Taylor - 19/10/2021 - 15:46

  4. Bonnie Pelosi, Europe CMO at Wipro, talks customer relations, talent and navigating a post-pandemic world

    and that’s something that we do at Wipro.” Virtual onboarding: A key challenge Having started a new role ... in the midst of the pandemic herself, Bonnie understands the challenges of starting on a virtual basis. ... by a steeper virtual learning curve than going into the office in person, Bonnie admits. More broadly speaking, ...

    Lucy Gillman - 01/10/2021 - 09:45

  5. 5 things you need to know about the future of CX

    3.0? The metaverse – where the virtual universe and internet converge? “Consumers are no longer focused ... evolved around virtual experiences,” says Pasulka. “The transition to virtual events has forced event ...

    David Rowlands - 04/10/2021 - 15:35

  6. How neuroscience affects CX in B2B marketing

    we might be excited for a virtual event and the content that might be provided, equally, we might ...

    Lucy Gillman - 05/10/2021 - 10:24

  7. Expanding your live experiences

    Event Download this now Virtual events aren’t just for the here and now. This eBook explains how ... to go digital. And now, as we emerge into a new world, virtual-first is becoming the new normal.   ... This guide reveals how virtual events are the right answer for both today and the future, and offers thought-provoking ...

    Francesca Davis - 27/09/2021 - 14:50

  8. The must-have skills marketing teams need for automation success

    bespoke training from agencies and specialist consultants. Virtual Martech training through B2B Marketing. ...

    Tom Ryan - 28/09/2021 - 16:26

  9. Is it time to re-think some of your marketing strategy?

    virtual session We'd like to personally invite you to join our virtual round table discussion ...

    Jack Mann - 08/09/2021 - 09:19

  10. What do hybrid events actually look like in the future?

    for the organisers. Even with virtual stands, you don’t get the same ‘hot’ leads you do from meeting someone in-person ... quadrupled their knowledge and understanding of virtual events this past year. But what is unique to hybrid ... that is unique to hybrid events is that you must consider both the in-person and the virtual element as joined ...

    Kavita Singh - 19/08/2021 - 10:42


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